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Mass Communication 303: Introduction to Web Publishing
3.00 Credits
Northwest Missouri State University
An introduction to the concepts and strategies of using the Internet to communicate to an audience. Students will analyze different types of web sites and why they are built, and examine common site features and good site design and content practices. (S)
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Mass Communication 303 - Introduction to Web Publishing
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Mass Communication 313: Principles of Broadcast Advertising
3.00 Credits
Northwest Missouri State University
A study of the techniques of selling, developing and maintaining sales accounts for broadcast stations. Also covers the psychology, ethics and criticism of broadcast advertising as well as practice in writing and research for commercial production. (F, S)
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Mass Communication 313 - Principles of Broadcast Advertising
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Mass Communication 314: Communication Law
3.00 Credits
Northwest Missouri State University
A study of the legal aspects of the mass media, particularly libel and slander, obscenity, pornography, prior restraint, licensing, invasion of privacy, copyright, FCC regulations and First Amendment problems. Prerequisite: Advanced standing. (F, S)
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Mass Communication 314 - Communication Law
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Mass Communication 315: Broadcast Journalism
3.00 Credits
Northwest Missouri State University
A study of journalism in the electronic media and the writing style for broadcast news. The use of audio and video in reporting the news is also studied. Prerequisite: MC 20-120, 130, and 227. (F)
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Mass Communication 315 - Broadcast Journalism
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Mass Communication 317: Media Criticism and Responsibility
3.00 Credits
Northwest Missouri State University
An examination of media ethics and responsibility. Topics for study include news coverage, politics and the media, the role of business, and media performance. Prerequisite: Advanced standing. (S)
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Mass Communication 317 - Media Criticism and Responsibility
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Mass Communication 320: Theories of Mass Communication
3.00 Credits
Northwest Missouri State University
Comprehensive examination of historical and contemporary theories of mass communication and the development of mass communication research. Prerequisite: Advanced standing. (F, S)
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Mass Communication 320 - Theories of Mass Communication
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Mass Communication 322: Advanced Practicum in Radio
2.00 Credits
Northwest Missouri State University
Advanced experience including leadership positions on the staff of campus station KZLXLP/ KDLX. Prerequisites: Advanced standing and MC 20-215.
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Mass Communication 322 - Advanced Practicum in Radio
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Mass Communication 326: Advanced Practicum in Television
2.00 Credits
Northwest Missouri State University
Advanced experience on the staff of campus station KNWT-TV. The work includes advanced production, directing and/or management. Prerequisites: Advanced standing and MC 20-216, 225. (F, S)
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Mass Communication 326 - Advanced Practicum in Television
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Mass Communication 327: Advanced Reporting
3.00 Credits
Northwest Missouri State University
Theory and practice of reporting for a variety of media. Students will develop important skills in interviewing, computer-assisted reporting and in covering special beats. Students will continue to develop their ability to correctly use Associated Press broadcast and print style. Students will produce content for newspaper, television and online coverage. Prerequisites: MC 20-227 and 315. (S)
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Mass Communication 327 - Advanced Reporting
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Mass Communication 329: Advanced Audio Production
3.00 Credits
Northwest Missouri State University
A study of the advanced theoretical and practical elements in audio production. Mixing, processing, recording music and audio for video are covered. Prerequisite: MC 20-111. (S, alt. years)
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Mass Communication 329 - Advanced Audio Production
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