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Course Criteria
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0.00 - 3.00 Credits
This course covers the basics of financial planning, including budgeting, managing expenses, investments, insurance, estate planning, retirement planning and tax planning. Investment theory and the historical returns/risks associated with the major investment alternatives-stocks, bonds, mutual funds and real estate-are discussed in detail. Students learn to research investments online, using publicly available as well as specialized resources. Prerequisite: Language Proficiency
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0.00 - 3.00 Credits
This course provides a broad overview of the principles and functions of business. Topics included are: management, marketing, global business practices, finance, human resource management, accounting and business law. Prerequisite: Language Proficiency IAI: BUS 911
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0.00 - 3.00 Credits
Introduction to marketing fundamentals, nature of competition, basic marketing problems, policies of business enterprises, and marketing operation planning. Note: Prior or concurrent enrollment in BUS 121 is strongly recommended. Prerequisite: Language Proficiency and Basic Algebra Readiness
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0.00 - 15.00 Credits
This course is for students pursuing a 2-year degree in Business Management. It is available to sophomore students and provides a "capstone" course offering specialized trainingin a specific career area. The content will be based primarily on individual needs. Prerequisite: Sophomore Standing
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0.00 - 3.00 Credits
Business to Business (B2B) Marketing provides students with an understanding of how to market products and services to organizations rather than consumers. Market development, market mix concepts and target market planning are studied. Prerequisite: BUS 121 or BUS 122
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0.00 - 3.00 Credits
An efficient, skilled sales force can positively impact every organization. "Principles of Professional Selling" providesstudents with the skills to efficiently and effectively communicate value and develop long-term relationships with customers and prospects. Students will see how a win-win customer relationship develops. They will learn to recognize a problem, develop solutions, and provide the important postsale service and support. Prerequisite: BUS 121
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0.00 - 3.00 Credits
This course provides an understanding of advertising in the promotional mix of the business firm. Principles and practices of promotional research, media selection, copyrighting, layout, budgeting and the legal aspects of advertising and promotion will be covered. Students will develop an advertising campaign for a single product, service or small business. Prerequisite: BUS 121
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0.00 - 3.00 Credits
This course will explore the design of the production control, quality control and inventory control systems. These systems will be related to the functioning of the enterprise as a whole.
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0.00 - 3.00 Credits
This course deals with the role of small business in our society, the problems and opportunities connected with starting a new venture, and the management skills required to successfully operate the on-going business. The course is intended to meet the needs of those now managing a small business, those considering the possibilities of entrepreneurship and those who wish to learn more about how small businesses operate. Prerequisite: BUS 121
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0.00 - 3.00 Credits
This course introduces principles of American law governing business and personal transactions. Areas covered include contracts and agency. The course also introduces the American legal environment: the court system, administrative agency procedures, and government regulation in the areas of antitrust, employment and consumer transactions. Prerequisite: BUS 121 or PLS 110 IAI: BUS 912
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