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TRVL 3010: Dynamics of Tourism
4.50 Credits
Johnson & Wales University-North Miami
This is a management-oriented course covering the economic, cultural and social functions in the planning and development of the tourism industry. Emphasis is placed on organizational concepts. Quarter Credit Hours 4.5
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TRVL 3020: Ecotourism
4.50 Credits
Johnson & Wales University-North Miami
This upper-level course explores an emerging dimension of tourism: ecotourism. Students investigate the impact of specific environmental issues on tourism, including water pollution, air pollution, habitat destruction, etc., and focus on the impact of tourism on the physical, biological and cultural environment. The role of the tourism industry as it relates to the provision of ecotourism experiences is also discussed. Quarter Credit Hours 4.5
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TRVL 3040: Adventure- Sport- And
3.00 Credits
Johnson & Wales University-North Miami
NATURE-BASED TOURISM This course provides the student with a solid foundation of knowledge related to adventure, sport and naturebased tourism and focuses on key considerations necessary for its successful implementation. The course also offers an opportunity for a field project. Prerequisite: FSM2098 or FSM2099 or HOSP2098 or HOSP2099 or SEE2020 or TRVL2099. Quarter Credit Hours 4.5
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TRVL 3080: Dynamics of The Cruise Industry
4.50 Credits
Johnson & Wales University-North Miami
This course acquaints students with the modern cruise industry. Students identify the role of cruise lines in the travel and tourism industry, develop a detailed foundation and knowledge of the various cruise line products and destinations, learn how to sell a cruise, and discover the various career opportunities available. Ship inspections are offered during the course. Quarter Credit Hours 4.5
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TRVL 3081: Cruise Operations
3.00 Credits
Johnson & Wales University-North Miami
This course presents a survey of both onboard and shoreside cruise operations. Examination of onboard activities include embarkation/debarkation, hotel staff, entertainment, shore excursions, security, etc. Shoreside operations include reservations, air/sea, finance, purchasing, itinerary development, legal, human resources, etc. The process of how cruise lines negotiate with various outside vendors and agents is also examined. Prerequisite: TRVL3080. Quarter Credit Hours 4.5
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TRVL 3081 - Cruise Operations
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TRVL 3082: Cruise Marketing And Sales
3.00 Credits
Johnson & Wales University-North Miami
This course deals with the broad scope of marketing a cruise line product. Emphasis is placed on the analysis, structure and the strategies of the cruise marketing department. Various promotional activities are examined including TV, radio and print advertising as well as direct mail, the Internet and the retail travel agency distribution system. Students have an opportunity to visit and meet with cruise line marketing and sales departments. Prerequisite: TRVL3080. Quarter Credit Hours 4.5
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TRVL 3801: Winter Resort And Adventure Management
3.00 Credits
Johnson & Wales University-North Miami
This course provides the student with a solid foundation of knowledge related to the winter adventure resort and focuses on all aspects of operation and program development. The course also offers opportunities for a field project. The class is an inter-term offering between the winter and spring terms only. Students are required to participate in all off-campus activities with the designated industry partners. Prerequisite: Sophomore status. Quarter Credit Hours 4.5
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TRVL 3801 - Winter Resort And Adventure Management
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TRVL 4010: Tourism Economics
3.00 Credits
Johnson & Wales University-North Miami
This upper-level course explores the role of economics in tourism development. Macroeconomic and microeconomic theory are applied to problems of community resource allocation. Particular attention is paid to the problems of multiple use of community resources and to the conflicts between private and public goals. Prerequisite: TRVL3010. Quarter Credit Hours 4.5
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TRVL 4011: Destination Management Organization
3.00 Credits
Johnson & Wales University-North Miami
This course integrates the administrative functions of a destination management or marketing organization (DMO). The interrelationships of operations, marketing and finance are analyzed and evaluated. A directed work project may be an integral part of this course. Prerequisite: HOSP3050 or MRKT1001. (HO) (WI) Quarter Credit Hours 4.5
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TRVL 4011 - Destination Management Organization
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