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SE 2020: Event Management
4.50 Credits
Johnson & Wales University-North Miami
This course introduces students to the methods and techniques utilized in planning, organizing, promoting and delivering major events and the role of events in generating a tourist market. (HO) (PT) Quarter Credit Hours 4.5
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SE 2030: The Entertainment Industry
3.00 Credits
Johnson & Wales University-North Miami
This course is designed to provide students core knowledge of the diverse and dynamic entertainment industry. The topics explored through this course include the historical development of the entertainment industry, current trends and industry regulations, theater and the arts, music, cinema, sports entertainment, television, and alternative entertainment. Issues related to industry best practices, effective artist/performer management and entertainment event production are also be discussed. Prerequisite: SEE1001 or HOSP1001 or FSM1001 or FSM3001. (PT) Quarter Credit Hours 4.5
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SE 2040: Outdoor Recreation Planing
4.50 Credits
Johnson & Wales University-North Miami
This course provides an introduction to the concept of outdoor recreation, outdoor recreation planning, and the specific use of our environment for recreation by individuals, private agencies and government agencies. The study of federal programs including the National Park Service is an integral part of this course. Quarter Credit Hours 4.5
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SE 2070: The Gaming Industry
4.50 Credits
Johnson & Wales University-North Miami
This introductory course is designed to familiarize students with the many facets of the entire gaming industry. Topics to be covered include the history of gambling, common forms of gambling, major gaming destinations, career paths, gaming industry leaders, regulation and licensing, and basic organization of a casino resort. Current trends and issues in the industry are also discussed. Quarter Credit Hours 4.5
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SE 3040: Special Event Management: Ceremony And Protocol
3.00 Credits
Johnson & Wales University-North Miami
This course is designed to prepare students to plan and execute ceremonial and protocol-sensitive events, such as social/life cycle events, governmental and political events and hallmark events. Emphasis is placed on cultural, political and social customs and the impact these elements have on the planning process. A directed work project may be incorporated into this course. Prerequisite: SEE2020 or HOSP2011 or FSM3001. Quarter Credit Hours 4.5
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SE 3040 - Special Event Management: Ceremony And Protocol
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SE 3045: Media Relations
3.00 Credits
Johnson & Wales University-North Miami
This upper-level course develops the skills necessary to proactively interact with the mass communication media. Case studies are utilized in a laboratory environment. Emphasis is placed on the ethical responsibilities of a spokesperson and the experience needed to relate to the communication media in a variety of situations. Prerequisites: ENG1021 or ENG1921, ENG1030 or ENG1930. Quarter Credit Hours 4.5
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SE 3055: International Special Event Management
3.00 Credits
Johnson & Wales University-North Miami
This upper-level course, taught only on a campus outside of the United States during a term abroad program, focuses on the development, planning and management of international special events. Emphasis is placed on research and development, site selection, social and cultural issues, marketing and sponsorship, and human resource management. In addition, the challenges presented by producing an event in a non-domestic venue is explored in detail. Prerequisites: SEE2020, acceptance in term abroad. Quarter Credit Hours 9.0
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SE 3060: Concert And Event Production
3.00 Credits
Johnson & Wales University-North Miami
This course focuses on event and concert tour production. Emphasis is placed on managing a show on stage, back stage and on the road. In addition, tools for set building, lighting, sculpting sound with microphones and mixers, reviewing basic electrical formula, performance contracts, technical riders and a production checklist are explored. Prerequisites: SEE2010, SEE2030. Quarter Credit Hours 4.5
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SE 3065: fundamentals of fundraising and
3.00 Credits
Johnson & Wales University-North Miami
philanthropy This course is designed to explore the role fundraising and philanthropy can play in the success of the nonprofit and voluntary sectors of industry. The focus is on acquiring a sound knowledge base pertaining to sponsorship opportunities, grants, campaigns (capital and annual), planned giving and corporate partnerships. In particular, the course addresses the most effective strategies for leveraging such affiliations so that organizations achieve their funding goals. Prerequisites: HOSP2011 or SEE2020. Quarter Credit Hours 4.5
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SE 3065 - fundamentals of fundraising and
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SE 3080: Golf Operations Management
3.00 Credits
Johnson & Wales University-North Miami
This course introduces students to the role of management in golf facilities operations. Emphasis is on the administration of course procedures, tee times and retail space. Pro shop operations and the impact on customer and player relations is analyzed. Player performance analysis and instructional methodology is also discussed. Prerequisites: HOSP3050, SEE3070. Quarter Credit Hours 4.5
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