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Course Criteria
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1.00 Credits
This ensemble is not limited to music majors. May be repeated for credit.
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1.00 Credits
This ensemble is not limited to music majors. May be repeated for credit.
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3.00 Credits
An overview of the music industry including songwriting, live performance, the record industry, music merchandising, contracts and licenses, and career opportunities.
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3.00 Credits
Concert promotion and venue management. Includes considerations in purchasing a club, concert promotion and advertising, talent buying, city codes, insurance, Texas Alcoholic Beverage Commission Regulation, performance rights organization licenses, personnel management, and concert production and administration.
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3.00 Credits
Methods of music distribution, retailing, and wholesaling. Includes identifying a target market, image building, distribution (brick and mortar vs. digital delivery), pricing, advertising, and marketing mix.
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3.00 Credits
A study of the administrative and marketing aspects of music publishing including the application of current copyright law, developing songwriters, rights exploration, and royalty collection.
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3.00 Credits
Overview of the record industry and the organization of large and small record companies. Emphasizes record company functions such as artist and repertoire (A & R), promotion, marketing, business affairs, and administration and distribution including Internet-based distribution.
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3.00 Credits
An examination of the role, scope, and activities of the talent manager including establishing the artist/manager relationship; planning the artist’s career; and developing goals, strategies, and tactics with an overall view of the live music business.
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3.00 Credits
Copyright law and the various agreements used in the entertainment industry. Emphasizes contracts used by music publishers, record companies, artist managers, record producers, film and television producers, and booking agencies.
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1.00 Credits
Materials and practices for improvisation or extemporaneous playing
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