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MARC 311: Persuasion
3.00 Credits
University of Wisconsin-River Falls
Students will study variables in communication settings which influence the nature and effects of oral response. Prerequisite: CSTA 101 or consent of instructor.(F, Sp)
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MARC 360: Advertising
3.00 Credits
University of Wisconsin-River Falls
A study of the history, current practices, and environment (social, ethical, economic and legal) of the advertising industry. (Sp).
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MARC 370: Public Relations
3.00 Credits
University of Wisconsin-River Falls
The course considers the role of public relations as a persuasive function serving both the business and public sectors. It stresses the organization and function of public relations, and the theories and ethics or PR practice. Prerequisite: MARC 100 or permission of instructor.
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MARC 378: Semester Abroad Research
3.00 - 6.00 Credits
University of Wisconsin-River Falls
The research component of the Semester Abroad program. A semester of directed research in a European country. Taken in conjunction with International Studies 377/577. Prerequisites: participation in the Spring Semester Abroad orientation seminar; 2.25 GPA; junior or senior standing. (F)
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MARC 379: Marketing Communications Internship
2.00 - 4.00 Credits
University of Wisconsin-River Falls
Students earn credit for a full or part-time work experience within an approved marketing communications field. Experiences must be at the professional level. Students may earn 4 credits by successfully completing one or more internships. The Marketing Communications work experience/internship requirement may be fulfilled by a combination of 279 and 379 for a maximum of Prerequisites: Completion of sophomore year, completion of MARC 200, approval of Marketing Communications internship coordinator. (F, Sp, SS)
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MARC 389: Special Topics in Marketing Communications
3.00 Credits
University of Wisconsin-River Falls
Special topics in Marketing Communications. Prerequisites: MARC 200 or MKTG 310 or MKTG 311 or permission of instructor.
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MARC 407: Listening Instruction
3.00 Credits
University of Wisconsin-River Falls
This class is offered as an alternative to Listening (CSTA 207), a listening skills class for undergraduates. It gives prospective teachers an opportunity to observe and participate in such a course, but unlike the skills course it emphasizes techniques and units for listening instruction. Open only to prospective and current teachers. Students will not be allowed to take both CSTA 207 and 407/607.(F, Sp, SS)
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MARC 480: Seminar: Marketing Communications
3.00 Credits
University of Wisconsin-River Falls
A senior level discussion of current marketing communications issues. In addition, techniques for preparing for careers in marketing communications will be emphasized with practical application projects. Portfolio presentations will also be included. Required of all marketing communications majors. It is recommended that this course be taken the semester of your graduation. Prerequisites: Completion of all other Marketing Communications core requirements and senior standing.(F, Sp)
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MATH 10: Introduction to Algebra
3.00 Credits
University of Wisconsin-River Falls
Properties of sets and real numbers, fundamental operations, factoring, fractions, and linear equations are examined. Degree credit will not be given. Prerequisite: Students with a Wisconsin Math Placement Test Score of 10 and an ACT math score below 20 must take both MATH 010 and MATH 030. (F)
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MATH 126: Activities in Math
3.00 Credits
University of Wisconsin-River Falls
A survey in breadth rather than depth of a variety of mathematical topics. While emphasis is on the spirit, concepts and structure of modern mathematics, manipulative skills and techniques are also developed. Prerequisite: WPT Math Formula score of 40+, ACT Math score of 20+, or Math 30 . (F, Sp, SS upon student request)
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