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AADM 200: Principles of Arts Administration
3.00 Credits
Viterbo University
3 Cr. An overview of the fi eld of arts administration, including the basic principles of nonprofi t organizations. It will be an introduction to the history, philosophy, practice, and ethics of the profession. Students will also examine the arts as an industry, and gain an understanding of how organizational structures vary according to artistic discipline (opera, theatre, dance) and the difference between presenting and producing organizations. A portion of the course will look at the for-profi t arts world as well as other competitors to nonprofi t arts, and examine similarities and differences between them.
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AADM 200 - Principles of Arts Administration
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AADM 286: Special Topics
3.00 Credits
Viterbo University
1-3 Cr. Courses on topics of special interest to arts administration students offered on the basis of need, interest, trends, or timeliness. Prerequisites as determined by instructor. Restricted to students with freshman or sophomore standing. May be repeated for credit.
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AADM 286 - Special Topics
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AADM 287: Experiential Learning:Internship
6.00 Credits
Viterbo University
1-6 Cr. Non-classroom experience in the fi eld of arts administration. Placements may be on or off campus and may be full- or part-time and with or without pay. Credit for experiences must be approved by the program director prior to the occurrence, and learning contracts must be submitted before the end of the fi rst week of the semester. Restricted to students with freshman or sophomore standing. Graded CR/NC.
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AADM 287 - Experiential Learning:Internship
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AADM 288: Independent Study
3.00 Credits
Viterbo University
1-3 Cr. Independent reading and/or research under the guidance of a faculty member. Refer to the academic policy section for independent study policy. Independent study contract is required. May be repeated for credit.
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AADM 288 - Independent Study
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AADM 300: Performing Arts Management
3.00 Credits
Viterbo University
3 Cr. Particular problems relating to theatre, music, dance, and presenting organizations will be addressed in this introductory course. Contractual agreements, balancing the necessities of performers and technical staff, scheduling, touring, and coping with performance situations in a presenting house will be addressed. Arts education and outreach and planning repertoire and program development, both artistically and fi nancially, will be included. W (See THTR 300)
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AADM 300 - Performing Arts Management
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AADM 340: Arts Marketing Applications
3.00 Credits
Viterbo University
3 Cr. Students become comfortable with marketing terminology and concepts. They will understand the importance of branding, messaging, implementation and follow-up. Students will become familiar with the components of a strategic marketing plan and learn how to write a marketing plan. Most importantly, students will understand and experience practical applications of marketing concepts to the everyday reality of the arts world.
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AADM 340 - Arts Marketing Applications
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AADM 400: Arts Administration Seminar
3.00 Credits
Viterbo University
3 Cr. This capstone course is designed to provide the student with a summary experience in Arts Administration. Strategic and practice planning, leadership theory, fundraising theory, as well as job search skills will be addressed. Required of AADM majors. Prerequisite: 300. Restricted to students of junior standing or higher.
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AADM 400 - Arts Administration Seminar
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AADM 486: Special Topics
3.00 Credits
Viterbo University
1-3 Cr. Courses on topics of special interest to arts administration students offered on the basis of need, interest, trends, or timeliness. Prerequisite as determined by instructor. Restricted to students with junior standing or higher. May be repeated for credit.
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AADM 486 - Special Topics
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AADM 487: Experiential Learning:Internship
6.00 Credits
Viterbo University
1-6 Cr. Non-classroom experience in the fi eld of arts administration. Placements may be on or off campus and may be full- or part-time and with or without pay. Credit for experiences must be approved by the program director prior to the occurrence, and learning contracts must be submitted before the end of the fi rst week of the semester. Restricted to students with junior standing or higher. Graded CR/NC
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AADM 487 - Experiential Learning:Internship
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AADM 488: Independent Study
3.00 Credits
Viterbo University
1-3 Cr. Independent reading and/or research under the guidance of a faculty member. Refer to the academic policy section for independent study policy. Independent study contract is required. May be repeated for credit.
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AADM 488 - Independent Study
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