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Course Criteria
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3.00 Credits
Concentrates on development of graphic design techniques and theories necessary to create successful graphical user interfaces. Students explore aesthetic and functional uses of motion, sound, interactivity, information architecture, branding, and typography as they relate to graphic interface design. Prerequisite/Restriction: ART 3400, BFA only
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3.00 Credits
Advanced studio course focusing on the visual expression of a brand. Students study the design and application of trademarks/logos, related brand strategies, positioning, and processes of research and analysis. Students complete a series of symbol design and application projects. Prerequisite/Restriction: ART 3400 and BFA Graphic Design Only
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3.00 Credits
This course explores the application of a visual brand to a three-dimensional package. Topics addressed include: brand architecture, brand reinvention, personality packaging, sustainable packaging, systems packaging, asset development, market positioning, container function/aesthetics, innovation process, sketching for visualization/presentation and comprehensive production. Prerequisite: ART 4420 BFA Graphic Design only
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3.00 Credits
Advanced graphic design course exploring dynamic interactivity. Students take a professional and philosophical look at the use of multimedia as it relates to business and society. Emphasizes research and the exploration of innovative ideas using interactive interface as a vehicle for communicating information. Prerequisite/Restriction: ART 4410 and BFA Graphic Design only
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3.00 Credits
Examines the application of design theory and process to complex information organization systems. Focuses on relationships between typography, imagery, and visual continuity. Students design varied text-intensive publications and image-intensive poster projects. Prerequisite/Restriction: ART 3400 and BFA Graphic Design only
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3.00 Credits
This course explores the application of visual communication design theory and principles to book cover design. Specific focuses: designing for content, author and publisher; design that arrests the browsing consumer; pushing boundaries of tradition. Prerequisite: BFA Graphic Design only. ART 4440
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3.00 Credits
This capstone course builds students' job-seeking portfolios through lectures, critiques and studio work. The course culminates in the annual Senior BFA Exhibition. Prerequisite/Restriction: ART 4410, ART 4420, ART 4440, BFA Graphic Design Only
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3.00 Credits
This course offers advanced projects with a focus on typography. Projects cover topics including typeface design, type as image, and advanced editorial layout and typesetting. Projects focus on theoretical concerns along with research development. Prerequisite/Restriction: ART 4440
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3.00 Credits
An exploration of motion and time as it applies to visual communication in linear narratives. Examines the basic principles of digital video capture, editing for broadcast and film; covers the integration of motion graphics and sound within these formats. May be repeated for up to 6 credits. Prerequisite/Restriction: ART 4440. BFA Graphic Design Only Semester(s) Traditionally Offered: Fall, Spring, Summer
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1.00 - 9.00 Credits
Focuses on various issues in the field of visual communications design. Allows students to pursue production of digital and traditional projects related to the topic of the course. Content of this studio course varies from semester to semester. Prerequisite/Restriction: Permission of instructor; BFA in Graphic Design Students Only Repeatable for credit. Semester(s) Traditionally Offered: Fall, Spring
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