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COMM 2320: Introduction to the Mass Media
3.00 Credits
University of Mary Hardin-Baylor
Survey of mass media effects and careers. Students develop a portfolio for future employment organized around employer expectations across all occupations. Study includes the history and use of books, magazines, newspapers, radio, movies, music, television, the web, advertising, public relations and regulation. Emphasis on media as social, political, economic, and cultural forces. Includes media theory, ethics, and trends toward commercialization, conglomeration, converging technologies, and globalization. Offered Fall and Spring.
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COMM 2340: Storytelling
3.00 Credits
University of Mary Hardin-Baylor
The oral interpretation of literature. Study of techniques of and practical experience in expressive reading aloud and in telling stories. Recommended for those certifying to teach and for those interested in working with youth. Offered Fall only.
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COMM 2350: Advanced Public Speaking
3.00 Credits
University of Mary Hardin-Baylor
Discussion of the history and the societal impact of oral communication. Creation and delivery of extended, challenging speeches. Prerequisite: COMM 1320. Offered Spring and Summer.
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COMM 2360: Introduction to Media Writing
3.00 Credits
University of Mary Hardin-Baylor
Using news values to locate stories; interviewing sources; and locating, retrieving, assessing and verifying information, including computerized databases. Writing news, features, entertainment, sports, columns and editorials for print, broadcast and the web. Basic profi ciency in the use of a digital camera, the Associated Press stylebook, and layout, design, and editing software. Portfolio and laboratory section required. Prerequisites: ENGL 1321 and 1322 (or equivalent) and COMM 2320 (credit or concurrent enrollment). Offered Fall and Spring.
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COMM 2370: Introduction to Public Relations
3.00 Credits
University of Mary Hardin-Baylor
An introductory survey of public relations history, defi nition, principles, practices and codes of ethics. Career options and trends in business, government, non-profi ts and other entities are also discussed. Offered Fall and Spring. Prerequisite: COMM 2360.
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COMM 3161: Advanced Yearbook Lab
3.00 Credits
University of Mary Hardin-Baylor
Continuation of COMM 1161-2161. Yearbook production activities (writing, design, and photography) required. Night and weekend work may be necessary to meet production deadlines. Lab fee. Prerequisites: COMM 1161, 2161, and 4360, or permission of instructor. May be repeated for credit. Offered Fall and Spring.
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COMM 3310: Persuasion
3.00 Credits
University of Mary Hardin-Baylor
The study of the process of attitude change from a psychological and a rhetorical perspective. Students will read texts, study persuasive artifacts (including advertisements, films, novels, and newspaper articles), write papers, and give oral presentations to the class. Prerequisite: COMM 1320. Offered Spring only.
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COMM 3330: Photojournalism
3.00 Credits
University of Mary Hardin-Baylor
This course studies the principles, theories, and language of photojournalism, emphasizing the use of images in mass media. Various photography elements are also explored. Prerequisites: COMM 2360. Offered Fall only.
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COMM 3340: Screenwriting
3.00 Credits
University of Mary Hardin-Baylor
An introduction to the process of writing screenplays for television and fi lm. Topics covered include character development, genre, plot structure, dialogue, audience analysis and writing/revision. Other topics covered at instructor's discretion. Offered Fall only.
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COMM 3350: Forensics and Competitive Speech
3.00 Credits
University of Mary Hardin-Baylor
A synthesis of materials for participation in and competitive speech events. Survey of essentials of public speaking and interpretive individual events. Offered Spring and Summer.
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