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Course Criteria
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3.00 Credits
Fulfills a course requirement in the Global Communication major, minorand core concentrationPrerequisites: COMM 100 or COMM 101 and junior standing or consentof instructorGiven the increase in transnational movement of media content, theconcept of the "audience" has now taken on international dimensions.We can now conceive of audiences in national and internationalcontexts, as spread across nations around the world, and as interactingwith media texts produced by global media industries. GlobalAudiences, Global Consumers addresses all these facets of internationalaudiences, looking specifically at how the unique social and culturalcharacteristics of international media audiences/consumers influencehow they interpret transnational media texts. The course will examine,on one hand, the extent to which audiences around the globe adapttransnational media content to their particular lives, and, on the otherhand, how they "buy into" the dominant (Western) worldviews ofthese texts. Throughout the course, students will 1) get a sense of thebreadth of the field of audience studies by examining the developmentof this field across numerous disciplines, and 2) take an in-depth lookat international audience studies by exploring representative researchstudies in this area.
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3.00 Credits
Prerequisite: COMM 100 or COMM 101, and junior standingCulture mediates visually between individuals and their society.Visual media takes the form of films, paintings, web sites, interactivemedia, video and advertising. In this course we explore visual mediain a cultural context by examining visual cues and patterns andtheir significance as we try to identify a society's cultural aesthetic.We look at what is unique to a culture and what is seeminglyuniversal. We try to identify our own cultural filters, and increase our awareness of other filters and their underlying values. We ask,"What is cultural reality?" and examine how cultural collisions act asa catalyst in shaping the self, family, community and the culture atlarge.
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3.00 Credits
Prerequisite: COMM 100 or COMM 101, and junior standingThis course is designed to give students an introduction to thequalitative methods used in the communication discipline. Thecourse will cover qualitative research methods such as ethnographicapproaches in communication and rhetorical/historical/textualcriticism that include analysis of cultural artifacts such as books,movies, videos, magazines, etc.
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3.00 Credits
Prerequisite: COMM 300 and COMM 305This course is designed to allow students to explore public relationsstrategies in the specific industry of entertainment, both in the criticalcontext of the related communication and media theories, and asa practical management technique. Students will be able to applycommunication theory and management skills to both traditionaland emerging media and develop specific skills necessary for theentertainment industry. Students explore case studies from theexperts while critically examining the inner workings of the industriesinvolved. Finally, students will learn how to conceptualize andexecute key communication strategies to achieve specific industry/organizational goals within the entertainment realm.
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3.00 Credits
Prerequisite: COMM 350Through the use of case studies, explores the trends and issuesaffecting large organizations. Examines crisis management, publicaffairs communication, consumer affairs, employee relations,environmental problems and issues of multinationals. Emphasis is onplacing students in managerial, decision-making roles that requirethem to apply strategic communication planning and implementationto successfully address organizational issues and concerns.
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1.00 - 3.00 Credits
Prerequisites: COMM 220 and junior standing; or consent of instructorEmphasizes specialized areas related to public relations not regularlyoffered by the University. The variety of possible topics may include,but are not limited to: Public Relations for the EntertainmentIndustry, Public Relations for the Sports Industry, Public Relations inNon-profit Settings, New Technologies and Public Relations, Mediaand Persuasion.
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3.00 Credits
Prerequisites: COMM 250 and junior standing; or consent of instructorEmphasizes specialized areas related to global communicationnot regularly offered by the University. The variety of possibletopics may include, but is not limited to: International Journalism,International Public Relations, The Global Entertainment MediaMarketplace, and Emerging Communication Technologies and theGlobal Economy.
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1.00 - 3.00 Credits
Prerequisites: 3.00 GPA in major and junior standing or consent of instructor.Students work closely with a faculty supervisor in a self-definedand self-directed study of an aspect of public relations. Students areencouraged to select a focus which demonstrates original and criticalthinking, and contributes to available scholarship. Research resultsare in many cases of publishable quality and/or serve as the basis forscholarly presentations to professional groups. The course may be repeated for credit not to exceed 9 credit hours.
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3.00 Credits
Prerequisites: 3.00 GPA in major and junior standing or consent of instructor.Students work closely with a faculty supervisor in a self-definedand self-directed study of an aspect of public relations. Students areencouraged to select a focus which demonstrates original and criticalthinking, and contributes to available scholarship. Research resultsare in many cases of publishable quality and/or serve as the basis forscholarly presentations to professional groups. The course may be
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9.00 Credits
Prerequisite: At least Junior standing; either COMM 220 or COMM 250;and a minimum GPA of 2.33 in Communication courses; approval by theRWU Washington semester Communication advisor.Fulfills Internship requirement in the Communication majors.Participants in the Roger Williams University Washington experientiallearning program work four days a week for the entire semester asinterns at placements arranged, after extensive consultation withthe students, by the Washington Center (WC) that occur either inWashington D.C. or in one of their Internship Abroad locations.Interns perform such work as research, attending meetings, writingreports, preparing briefings and other Communication related tasks.The experiential seminar, which meets weekly, provides an academiccontext in which students discuss, reflect upon and analyze theirinternship experiences, and relate those experiences to their majorand other college courses. Interns design a learning plan, do anorganizational analysis, write a reflective journal, and compile a"portfolio of learning" that is presented at the end of the term. Thejournal is reviewed regularly by the Center or Institute instructor.All materials are evaluated at the end of the term by an RWU facultymember.
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