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Course Criteria
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3.00 Credits
An introduction to the design process, including visual prinicples, aesthetic issues, and diverse applications for multimedia and interactive electronic media. Emphasis is placed on the visual organization of information in these environments. Studio fee. Prerequisite(s): (VAD (215 or 218), 245, 312, 360) or permission of instructor.
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3.00 Credits
The advanced study of typographic design. Attention to the aesthetic and informational qualities of type in print and electronic communication. Studio fee. Prerequisite(s): VAD 245.
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3.00 Credits
Focus on the developmental process of visual communication, including concept development, visualization techniques, presentation formats, and production methods. Studio fee. Prerequisite(s): VAD 215, 312, 245.
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3.00 Credits
Studio course in the design of electronic communications for the Internet, and specifically the World Wide Web. The course will emphasize current technology for information delivery, with significant consideration being given to critical issues in visual communication. Studio fee. Prerequisite(s): VAD (215 or 218), 245, 312.
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3.00 Credits
Emphasis on print advertising, its creation and presentation. Concept development and attention to advertising layouts that carry motivating images and messages to consumers about products, services, or ideas. Studio fee.
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0.00 - 99.00 Credits
Course description is currently unavailable.
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3.00 Credits
Study, design, and application of marks, logos, and symbols in visual communication. Attention to effective visual relationships between typographic elements and images in single-page applications. Studio fee. Prerequisite(s): VAD 245, 312.
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3.00 Credits
Continued study of effective visual relationships between typographic elements and images. Emphasis on sequential page design. Studio fee. Prerequisite(s): VAD 411 or permission of department chairperson.
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3.00 Credits
Advanced study of marks, logos, and symbols as communication and identification elements. Emphasis on conceiving design marks of identity for small businesses, corporations, institutions, products, and/or services. Studio fee. Prerequisite(s): VAD 411.
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3.00 Credits
The study and design of identification and image systems for products, organizations, institutions, or corporations. Emphasis on continuity in the application of visual communication factors. Studio fee. Prerequisite(s): VAD 412 or permission of department chairperson.
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