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Course Criteria
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8.00 Credits
Provides prospective park, recreation and leisure service professionals a 400-hour (ten week) learning experience in a selected agency or organization, under the joint supervision of a qualified manager and a university internship supervisor.
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3.00 Credits
Fundamental marketing principles and concepts related to the sport industry. Overview of marketing mix, marketing strategies and the bases of segmentation, sponsorship, licensing, fundraising and merchandising. Special emphasis on the marketing of sport and its strong relationship to research. Credit will not be given for both PRT 476 and PRT 407.
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3.00 Credits
Integration of knowledge, theory and methods from coursework and experience; development and presentation of comprehensive operational and management problems and plans. Designed to encourage students to function as professionals and to relate areas of specialty to the broader Parks, Recreation and Tourism Management profession. Must be taken during student's last semester of coursework
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3.00 Credits
Issues affecting sport management at a national and global level. Interactive effect of strategies and decisions in each cognate area in sport management. Professional ethics and the notion of rights and responsibilities will be examined in the context of sport marketing, finance, communications, risk management and other management functions inherent in the sport enterprise. Students will also examine various theories of ethics and concepts of morality and develop a personal philosophy for social responsibility and management values.
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1.00 - 3.00 Credits
Investigation and analysis of a problem associated with recreation resources.
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3.00 Credits
Exploration of the conceptual foundations of leisure, recreations, sport, play, and work, the history of ideas in the field and the relationships of these ideas to contemporary professional and social problems. Restricted to PRTM masters and students and others by consent of the instructor. This course will be offered in an accelerated seven-week format.
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3.00 Credits
Examination and understanding of advanced scientific investigative methods in their application toward explaining recreation and leisure behavioral phenomena and for resolution of recreation management problems.
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3.00 Credits
This course is intended to provide students with advanced concepts of fiscal management as applied to the unique industries of parks, recreation, tourism and sport management. Emphasis will be placed on understanding how the receipt, disbursement, and utilization of funds can foster sustainability within these types of organizations. Additionally, this course will focus on developing the skills necessary to apply ethical financial analysis principles through financial risk management. This course is restricted to PRTM masters students and others by consent of the instructor. This course will be offered online in an accelerated seven-week format.
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3.00 Credits
Introduction to procedures and techniques used in research and evaluation in parks, recreation, sport, and tourism settings to solve management problems. The course emphasizes techniques for data collection, management, analysis, and communication of research findings. This course is restricted to PRTM masters students and others by consent of the instructor. This course will be offered online in an accelerated seven-week format.
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3.00 Credits
Introduction to spatial reasoning and spatial analysis as implemented in geographic information systems (GIS) to perform evaluation and research in parks, recreation, tourism, and sport settings. This course is restricted to PRTM master's degree students or others with consent of the instructor.
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