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Course Criteria
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4.00 Credits
This course delineates the different markets available to the illustrator. The student will learn how to market an illustration portfolio and will continue with specific problems simulating real illustration jobs. Copyright, self promotion and pricing illustrations will also be discussed.
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3.00 Credits
The course will focus on the development of interactive projects where the user is involved in a rich and meaningful experience. Interactive Design focuses on the skills and knowledge necessary for human-centered design concepts. Focus will be on user research, web analysis, and continuous improvement. Projects will be designed and developed primarily for Internet delivery over computer devices. A minimum of 6 hours of work outside of class is required per week.
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4.00 Credits
The study of design applying theories of human-computer interaction including the incorporation of static and moving visuals, sound, and language in a manner where the user is involved in a rich and meaningful experience. Interactive Design II focuses on the skills and knowledge necessary for creating content where the user's actions are answered in predictable (question & answer) and unpredictable (random events) ways; where the user is given control of the environment of the interface including selecting sounds, volume control, and playing video. Multimedia projects are designed for computer games, content contained on CD ROMs, educational kiosks, corporate presentations and for broadband web content.
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2.00 Credits
The course will focus on the development of interactive content, where the user is involved in a rich and meaningful experience. User experience focuses on the human-computer interaction of a product or service. This course focuses on building robust user experiences for the screen and beyond. Projects will explore prototyping and presentation of mobile apps, websites and wearables, as well as an introduction to augmented reality, virtual reality, projection mapping, and interactive installations.
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4.00 Credits
Through this course, the student will create a related set of projects that comprise a unified branding system incorporating graphic design, web design and interactive design and featuring professionally rendered illustration. The semester-long project will result in an integrated suite of materials that include a brand guideline book, identity system, advertisements and mobile/web design. The 'brand' will be entirely conceived and created by the student as a unique business concept. A minimum of 6 hours of work outside of class is required by week.
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3.00 Credits
This is an off-campus class that will be taught while traveling abroad. It is a hands-on course. Each student will complete a portfolio of artwork documenting his or her personal response to the travel experience. Through direct observation, students will explore their personal relationship with the destination, and construct a meaningful document of their travels. Students will have the opportunity to see firsthand the work of artists and designers from other cultures. The course will include guided gallery and museum visits. (This course is also offered under the following designations: CDE 307, FAR 307, CFT 307.) [6 ch 3 sh]
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2.00 Credits
This course will be a study of the ways in which companies and non-profit organizations promote their products and causes to consumers and donors using continuously evolving forms of media. Examples that have now moved from 'cutting edge' to core elements of advertising campaigns include events, product placement, social media advertising, in-game advertising, brand content, etc.
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2.00 Credits
The 'pitch' process is fast-paced, exciting, and sometimes chaotic. In this course, Strategists, Copywriters and Art Directors will work together to create a well-thought-out advertising campaign that, in theory, would be of the caliber to land a million-dollar account. Students will practice creating materials, writing a convincing presentation 'script', working together as a team in front of an audience, and projecting confidence in their work as they present a professional-quality new business advertising pitch.
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2.00 Credits
With an entrepreneurial focus on creating viable products, this course will expose students to the real-world problem solving required to work with interdisciplinary teams while building a web application, mobile application, native application, or an interactive art installation piece. Students will interface with a variety of software packages, programming languages, and hardware products with the goal of creating a functional product by the end of the semester. A minimum of 6 hours of work outside of class is required per week.
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2.00 Credits
In Motion Graphics students create kinetic typography and synchronize animations with sounds. Motion Graphics II builds on this experience by integrating motion design with video compositing techniques and video effects. The course also covers topics related to 2D character design, rigging and animation. A minimum of 6 hours of work outside of class is required per week.
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