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Course Criteria
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3.00 Credits
Designed to provide pre-service teachers with various strategies, techniques, and materials related to teaching reading and writing in various content areas. Current research and practical applications will be interwoven into this course to assist teachers in the development of successful methods for comprehending text in science, social studies, health, English, and mathematics. Intended for undergraduate students as a special elective or as a required course for Middle Level Education with a specialization in English/Language Arts.
Prerequisite:
MIDL 222
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3.00 Credits
Designed to help educators identify causes of reading disability in middle level learners. Methods of diagnosis, procedures, and materials for remedial work will be discussed. Strategies to improve student content acquisition will be included through both group and individual remediation. Intended for undergraduate students seeking certification for Middle Level Education with a specialization in English/Language Arts.
Prerequisite:
Teacher Education Step I
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3.00 Credits
Designed to emphasize the view that the art of communication is an interrelate process, and the tsk of the middle grades teacher is to integrate the language arts throughout the entire curriculum. Techniques for teaching oral and written communciation skills, listening, viewing, and visually representing will be presented. Other itegral components of the course include spelling instruction to meet the developmental needs of middle level learners and methods for increasing vocabulary growth. Special emphasis will be given to recent trends and research in middle grades education.
Prerequisite:
MIDL 222 (minimum grade of C)
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3.00 Credits
Study of those activities necessary to the design, pricing, promotion, and distribution of goods and services for use by organizations and ultimate consumers.
Prerequisite:
ECON 122
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3.00 Credits
Survey of noteworthy contributions of behavioral science and research on consumer purchasing and decision-making process, with particular attention to formal and informal influence patterns.
Prerequisite:
MKTG 320, PSYC 101
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3.00 Credits
Studies the international dimensions of business and the critical environmental and organizational factors that affect managerial approaches in the international arena. Focuses upon the impact of cultures, women, religions, ethnic minorities, racial minorities and country uniqueness upon international businesses. (Also offered as MKTG 350.) (Students cannot earn credit for both MGMT 350 and MKTG 350, unless the course is a D/F repeat, whereupon it will serve as a substitute for the original D/F course.)
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3.00 Credits
Analysis of marketing and operational problems and policies involved in planning, organizing, coordinating, and controlling a total marketing program.
Prerequisite:
MKTG 320, 321, junior standing
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3.00 Credits
Introduces marketing research and data analytics in marketing decision-making applications. Implements research design and methodology components within the varied marketing domains. Utilizes statistical techniques for data analyses. Evaluates data visualization and marketing analytics functions.Pre-Requisites: MKTG 320, MATH 214
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3.00 Credits
International marketing and markets are analyzed. Special consideration is given to the significance of government regulations; organization structures of export and import enterprises; and credit policies.
Prerequisite:
MKTG 320
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3.00 Credits
Concerned with the major activities involved in the marketing of industrial goods and services, including the industrial marketing system, marketing information needs of the industrial firm, industrial marketing implementation and control, and channel, pricing, product, and promotional strategies for industrial goods.
Prerequisite:
MKTG 320
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