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BT 2701-2705: Independent Studies-Business Technology
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1.00 - 5.00 Credits
East Central College
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(1.0-5.0 hours) A specialized program of study directly related to the department's area of expertise. The course is arranged between a faculty member and a student and takes into consideration the needs, interests and background of the student. Prerequisite: Consent of instructor
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BT 2701-2705 - Independent Studies-Business Technology
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BT 2711-2715: Special Topics-Business Technology
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1.00 - 5.00 Credits
East Central College
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(1.0-5.0 hours) Courses are offered to accommodate special interests of students and/or faculty. Typically, the course will cover new material not currently contained in the curriculum at ECC. Prerequisite: None
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BT 2711-2715 - Special Topics-Business Technology
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BU 0100-1003: Workshop/Seminar
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0.50 - 3.00 Credits
East Central College
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(0.5-3.0 hours) Introductory level course designed to upgrade or develop specifi c skills relative to current or anticipated employment. Prerequisite: None
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BU 0100-1003 - Workshop/Seminar
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BU 1003: Introduction to Business
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3.00 Credits
East Central College
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(3.0 hours) A survey course designed to give the student a general knowledge of the modern business world and a better basis for choosing concentrated business offerings. Prerequisite: None
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BU 1003 - Introduction to Business
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BU 1013: Principles of Marketing
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3.00 Credits
East Central College
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(3.0 hours) A course designed to introduce the student to the managerial area of marketing. Although consumer and institutional behavior patterns and the overall role of marketing in the economy are covered, the major emphasis will be concerned with the types of problems confronting those involved in marketing management. Prerequisite: None
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BU 1013 - Principles of Marketing
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BU 1023: Salesmanship
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3.00 Credits
East Central College
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(3.0 hours) A study of proper sales techniques for presenting and selling merchandise to the consumer including methods of organization, training, and management of the sales force. Prerequisite: None
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BU 1023 - Salesmanship
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BU 1033: Principles of Advertising
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3.00 Credits
East Central College
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(3.0 hours) A study of the aspects of advertising with emphasis on the development of a proper marketing mix, the planning of advertising strategy, the management of personnel, the control of advertising operations, advertising research, and development of display plans. Each student will be assigned an advertising project concerned with a marketing plan, advertising strategy, and an advertising budget. Prerequisite: None
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BU 1043: Principles of Finance
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3.00 Credits
East Central College
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(3.0 hours) A broad introduction to the operations, mechanics, and structure of the fi nancial system within the United States. Special emphasis is given to fi nancial instruments, markets and institutions, the Federal Reserve System and monetary policy. The course stresses the impact of monetary policy on the economy and on the operation of fi nancial institutions. The course is intended to be the fi rst course in fi nance. Prerequisite: None
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BU 1053: Fundamentals of Management
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3.00 Credits
East Central College
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(3.0 hours) A study in the evaluation and comparison of private and public personnel practices and the techniques of recruiting, selecting, transferring, promoting, classifying, and training workers. Prerequisite: None
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BU 1063: Business/Industry Management Internship
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3.00 Credits
East Central College
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(3.0 hours) Actual work experience in a business or industry with periodic discussions of the problems involved in applying classroom principles to the job. Prerequisite: Must have at least 24 semester hours, 12 hours of which must be in Business, Accounting or Economics. Twelve business hours must include BU 1003 (Intro to Business) and BU 1013 (Principles of Marketing). The minimum GPA for the required 12 hours is 2.5. Consent of instructor is required.
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