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Course Criteria
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1.00 - 5.00 Credits
1-5 hours. . Advanced course on a topic not included in the regular curriculum. Prerequisite: permission of instructor.
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1.00 - 5.00 Credits
1-5 hours. ( Capstone) Independent study or research on a subject of interest to an individual student. Prerequisite: permission of instructor.
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3.00 Credits
3 hours. Knowledge, roles, responsibilities, and skills required of modern managers with emphasis on bureaucracy, decision-making authority, social responsibility, specialization, leadership, and problem solving. Prerequisite: Sophomore standing.
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3.00 Credits
3 hours. HRM concepts related to the selection of employees, employee training, leadership styles, job design, communication systems, and rewards and punishments. Prerequisite: Sophomore standing.
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3.00 Credits
3 hours. Knowledge and skills to study organizations as a whole entity and to recognize needed changes to improve effectiveness and performance. An examination of complex, formal organizations as systems linked into an environment. A focus on organization goals, structure, internal processes, job design, and degree of centralization and formality. Prerequisite: MG356 and Junior Standing.
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3.00 Credits
3 hours. (See CS370). The role of information systems in business and the immense effects of globalization of trade and the growth of the Internet. Emphasis is placed on creating a competitive advantage and providing useful products and services to customers. Students will become familiar with the general role of information systems, the technical background involved with information systems, the building of systems, and the management and support of systems. Prerequisites: Junior standing, BU225, or a course in programming. Cross listed with CS370.
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3.00 Credits
3 hours. Knowledge, roles, responsibilities, and skills required of modern operations managers. An emphasis is placed on production planning, scheduling, forecasting, and programming. Prerequisite: MG354 or MG356 and either 2 years of algebra in high school or MA103.
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3.00 Credits
3 hours. Concepts and techniques involved in marketing products and services to consumers and industrial users. Topics include the role of marketing, the selection of marketing targets, product planning, channels of distribution, product promotion and pricing. Prerequisite: Sophomore or higher standing.
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3.00 Credits
3 hours. Effective tools and techniques employed by salespeople and field sales managers including psychology of selling, use of research, personal time management, and the motivation and evaluation of salespeople. It includes student role-playing of selling situations. Prerequisite: MK330.
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3.00 Credits
3 hours. Hands-on approach to the advertising campaign and stresses the utilization of marketing research for the development of creative concepts and strategy. Emphasis is placed on problem-solving and the production of copy and visuals as well as the refinement of presentation skills. Prerequisite: MK330.
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