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COMM 1010: Introduction to Communication
3.00 Credits
Southern Utah University
This course provides students with skills needed to write effectively and present public presentations. Students also learn basic skills of human communication. (Fall, Spring, Summer) [Graded (Standard Letter)] General Education Category: Humanities
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COMM 1030: Introduction to Social Media
3.00 Credits
Southern Utah University
This course introduces the basics of social media public relations and writing effective posts for diverse social media platforms. The course emphasizes writing for each platform, evaluating what makes an effective post, the content creation process, creating a personal learning network, and writing a social media plan. (Fall, Spring, Summer) [Graded (Standard Letter)]
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COMM 1070: Introduction to Visual Communication Graphics
3.00 Credits
Southern Utah University
An introduction to the study of current graphic media production techniques and software using the PC computer, including desktop publishing, web design, and photographic manipulation as applied to advertising, public relations, and publication. (Fall, Spring, Summer) [Graded (Standard Letter)]
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COMM 1130: Writing for Communication
3.00 Credits
Southern Utah University
Focus on writing skills required for successful communication in media, strategic, and academic settings. Class activities and homework assignments emphasize foundations of good writing: grammar, spelling, usage, vocabulary, punctuation, and style. Students will learn diverse approaches used in media writing, strategic communication, and academic writing. A secondary focus is avoiding plagiarism. (Fall, Spring, Summer) [Graded (Standard Letter)] Registration Restriction(s): Intensive English Program majors may not enroll
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COMM 1270: Critical Thinking & Message Analysis
3.00 Credits
Southern Utah University
The course teaches students how to understand the content and structure of messages in public, social, and private contexts. (Fall, Spring, Summer) [Graded (Standard Letter)] General Education Category: Humanities
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COMM 1450: Introduction to Advertising & Public Relations
3.00 Credits
Southern Utah University
This course introduces the concepts and practices of public relations and advertising to meet a variety of organizational goals. The focus of the course is the role of strategic communication in the process of marketing and strategic campaigns. (Fall, Spring) [Graded (Standard Letter)]
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COMM 1560: Audio Production
3.00 Credits
Southern Utah University
Effective message design and content marketing through live and digitally pre-produced production. Hands-on introduction to programming, digital editing, and online podcasts, as well as on-air experience. (Fall, Spring, Summer) [Graded (Standard Letter)]
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COMM 1707: Introduction to Sports Communication
3.00 Credits
Southern Utah University
This course introduces students to the exciting world of sports communication by exploring the role and function of communication in contemporary sports. It provides an overview of the types of communication common in sports (interpersonal, print media, electronic/visual media, online/social media, advertising, and public relations). It also explores the history and growth of the field; sociological, legal, and ethical issues affecting sports communication; and sports communication careers. (Fall) [Graded (Standard Letter)]
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COMM 2010: Media and Society
3.00 Credits
Southern Utah University
The study of the power and responsibility of media in all aspects of society. A brief history of media builds understanding of the impact of mass and social media and the importance of media literacy in society. (Fall, Summer) [Graded (Standard Letter)] General Education Category: Social & Behavioral Sciences
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COMM 2030: Social Media Branding
3.00 Credits
Southern Utah University
This course introduces the concepts of creating and managing a social media brand strategy. Students will learn how to manage a brand across multiple platforms, as well as learn the benefits of listening and aligning brand objectives with organizational goals. Students will learn how the change of control of the brand is shifting from the company to include the consumer. Students will learn the importance of brand advocates and identify strategic influencers. We will analyze current organizational branding effectiveness. (Fall, Spring, Summer) [Graded (Standard Letter)] Prerequisite(s): COMM 1030 - Prerequisite Min. Grade: D- Prerequisite Can Be Concurrent? Yes (COMM 1030)
Prerequisite:
COMM 1030
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