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Course Criteria
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3.00 Credits
Students will learn basic procedures and concepts for both financial and managerial accounting in arts organizations. These accounting concepts will be applied directly, giving students a foundational understanding of financial statements and internal reports and how to use these reports to make sound financial decisions for any arts organization. (Summer) [Graded (Standard Letter)] Registration Restriction(s): Arts Administration students only
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3.00 Credits
Students will gain an understanding of essential legislation and legal issues pertaining to professional arts and culture management. Healthcare, contract law, privacy, discrimination, intellectual and cultural property rights, and copyright law will all be discussed through readings, case studies, and critical analysis. (Spring, Summer) [Graded (Standard Letter)] Registration Restriction(s): Arts Administration students only
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3.00 Credits
Students will become familiar with the process of grant research, writing, and compliance. Students will have the opportunity to apply theory into practice as they identify real-world organizations in need of funding, locate potential funding sources (including government, corporate, and foundation grants), write grant proposals, and submit those proposals to the funding organization. (Fall, Spring) [Graded (Standard Letter)] Registration Restriction(s): Arts Administration students only
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3.00 Credits
This course engages students in the theory and practice of project management, developing in them the skills to create and host successful projects, including fundraising events. The course will culminate in the production of a fundraising event from initial research, through planning, execution, and evaluation. (Fall - Even Years) [Graded (Standard Letter)] Registration Restriction(s): Arts Administration students only
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3.00 Credits
This course provides an in-depth study of the role of a Board of Directors and the planning process as it effects the operation of arts and cultural organizations. Specific topics covered include board and staff interaction, board duties and responsibilities, fundraising, governance models, strategic planning, parliamentary procedures for meetings, committee structures, and developing by-laws and policies. (Fall) [Graded (Standard Letter)] Registration Restriction(s): Arts Administration students only
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3.00 Credits
Students will be able to identify and develop arts audiences and to increase earned income through the study of audience segmentation, market research, branding, special promotions, advertising, public relations, and online marketing. This course is preparatory to AA 6830. (Fall) [Graded (Standard Letter)] Registration Restriction(s): Arts Administration students only
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3.00 Credits
Building upon the marketing concepts learned in AA 6810, students will learn and apply digital terminology for marketing, the importance of creating a high-ranking online presence, and how to reach target audiences through digital channels. Class activities will focus on creating a digital content strategy with assignments that include audience research, content creation and distribution, and digital analytics. (Spring) [Graded (Standard Letter)] Prerequisite(s): AA 6810 - Prerequisite Min. Grade: C Registration Restriction(s): Arts Administration students only
Prerequisite:
AA 6810
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1.00 Credits
This course provides Arts Administration graduate students opportunities for professional development through special workshops, trainings, and master classes with professionals in the field, while also granting time and space to work on their Apologia, or cumulative graduate portfolio. Students also gain event management experience through participation in the planning and execution of the annual projects and events both on campus and with campus partners. (Fall, Spring, Summer) [Pass/Fail] Repeatable for Add?l Credit? Yes - Total Credits: 5 Registration Restriction(s): Arts Administration students only
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3.00 Credits
Students will play an administrative role in one of our professional affiliate organizations, putting theory directly into practice as they participate in arts administration in action, preparatory to AA 6900 and AA 6980. (Summer) [Pass/Fail] Registration Restriction(s): Arts Administration students only
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6.00 Credits
Students will link theory with practice as participants in a 10-week residency internship at a professional arts organization. The internship is individually arranged by the student in collaboration with AA faculty and an on-site supervisor. A design statement, written by the student and agreed upon by the participating parties, will outline the goals of the student within the internship, focusing on substantive experiences which will demonstrate the student?s practical knowledge and skill acquired in the five previous semester in the AA program. Design statement fulfillment will be analyzed by the AA Graduation Committee at the end of the student?s sixth and final semester. (Summer) [Graduate Thesis/Capstone Pass/Fail] Registration Restriction(s): Arts Administration students only
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