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BSAD 4270: Topics in Business
3.00 Credits
Schreiner University
This is a study of selected topics in the field of business. Topics will vary; courses may be repeated when topics vary. Prerequisites: As required by instructor: upper-division standing.
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BSAD 4321: Business Research
3.00 Credits
Schreiner University
This is a mandatory course for all business majors and requires the Business Major Field Exam. This is a study of research principles and tools that are typically used in business to efficiently and effectively plan, collect, organize, and assimilate information in order to make informed business decisions. Students are also exposed to qualitative research, and employ modern analytical tools, SPSS and Excel, in a field research project. Prerequisites: ACCT 2301, ECON 2301, MATH 3330, and senior standing.
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BSAD 4322: Professional Selling
3.00 Credits
Schreiner University
This course is a study of the different approaches and techniques of personal selling. Specifically stu- dents will be exposed to prospecting, approaching the customer, determing customer needs versus wants, sales presentation, overcoming objections, and closing the sale. In addition, students examine the methods and principles of sales management. Prerequisites: BSAD 1301 and 3320.
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BSAD 4330: Human Resource Management
3.00 Credits
Schreiner University
This course focuses on human resource management with emphasis on its impact on the practice of management throughout the organization. Topics include equal employment opportunity and other legal issues, staffing, training and development, compensation, employee relations, and workplace related health and safety issues. Prerequisites: BSAD 1301, 3331.
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BSAD 4331: Strategic Management
3.00 Credits
Schreiner University
This course focuses on the analysis of the firm's external and internal environment in order to achieve competitive advantage and earn above-average returns. Students explore business and corporate-level strategies, competitive rivalry, acquisitions and restructuring, alliances, corporate governance, organizational structure and controls, international strategy, entrepreneurial attitude in competitive planning, and strategic change through leadership. Prerequisites: ACCT 2301, ECON 2301, and MATH 3330.
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BSAD 4332: Retail Management
3.00 Credits
Schreiner University
This is a study of the management practices typically employed in selling and retail enterprises. The basic functions of merchandising, promotion, supply-chain, control, and other activities involved in the sale of services and goods to consumers are examined from an operational perspective. Prerequisites: BSAD 3320, 3331, ACCT 2301, and 2302.
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BSAD 4340: International Business
3.00 Credits
Schreiner University
This is a study of international business with emphasis on the factors that drive globalization of business and its impact on domestic corporations. Topics include the theory and practice of international trade and investment, monetary transactions and international finance, practice of management in the international environment, ethical issues in international business. The role of political, economic and cultural differences will be stressed throughout. Prerequisites: ACCT 2301, BSAD 3331, and ECON 2301.
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BSAD 4342: Entrepreneurship
3.00 Credits
Schreiner University
This course addresses the identification and analysis of entrepreneurial opportunities, development of business plans, and issues unique to startups. The focus will be on managing small business with special emphasis on marketing and financial management. Prerequisites: ACCT 2301, BSAD 3320, 3331, and ECON 2301.
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BSAD 4351: Quantitative Methods in Business
3.00 Credits
Schreiner University
This course is designed to provide students a foundation in the analytical decision making practices in business organizations. Students will learn to solve business problems through computer modeling techniques. Topics include: decision analysis, decision trees, linear programming, optimization, sensitivity analysis, estimation and forecasting, inventory control models, queuing models, PERT/CPM, transportation, transshipment and assignment. Extensive application of computer assisted analysis and modeling is included. Prerequisites: MATH 1311 with a "C" or better, MATH 3330, ACCT 2301, and ECON 2301.
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BSAD 4361: Investment Management
3.00 Credits
Schreiner University
This course is a study of stocks, bonds and options, basic mechanics and principles of investing and portfolio management, pricing and analysis of securities and derivative instruments, option strategies. Prerequisites: BSAD 3360, ACCT 2301, ECON 2301, and MATH 3330.
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