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Course Criteria
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3.00 Credits
This course is designed to give students experience with Microsoft Office applications for teh purpose of performing business tasks and for providing training for upper-division coursework. Topics covered include the use of: current software, internet applications, and electronic communication. It is assumed that students have a working knowledge of Word adn PowerPoint or those students who do not possess this knowledge will use an online tutorial to become proficient in the use of these software programs outside of class. This course prepares students for the Microsoft Office Specialist (MOS) certification examination in both Excel and Access. Students are also required to sit for the most current version of the MOS Excel certification examination. Prerequisites: Completion of all developmental courses. 3.000 Credit Hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture Business, Career Stud, Technol College Off Adm/Inform Tech/Hosp Mgmt Department
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3.00 Credits
This course will introduce students to common operating systems including UNIX, DOS/Windows, and Mainframe; file manipulation, editing functions, communication, and shell programming. One computer per student is assigned for the course. Prerequisites: MIS 2749 and MIS 2755. 3.000 Credit Hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture Business, Career Stud, Technol College Off Adm/Inform Tech/Hosp Mgmt Department
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3.00 Credits
3.000 Credit Hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture Regent's Online Degree College Regents Online Degree Department
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3.00 Credits
This course covers aspects of marketing history and the current marketing environment. Detailed analysis of product strategy including information for decision-making and selection of target markets is included. Basic practices and principles in retailing, wholesaling, and industrial areas of marketing are also covered. Case problems are utilized to integrate course materials. Corequisite: MGMT 1000 Introduction to Business 3.000 Credit Hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture Business, Career Stud, Technol College Business/Acct/Paralegal Department
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3.00 Credits
A study of the salesman's role in the business firm, planning and preparation of the sales presentation, and importance of product knowledge and understanding are covered in this class. Basic principles for successful selling are covered. Organizing the selling strategy and prospecting, presenting, closing and building future sales are stressed. Case studies and oral sales presentations are included. 3.000 Credit Hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture Business, Career Stud, Technol College Business/Acct/Paralegal Department
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3.00 Credits
Introduces origins and development of advertising. Discusses trade marking, packaging, legal structuring, ethics, and targeting. Emphasis is placed on the media including advantages, disadvantages, selection, and evaluation. 3.000 Credit Hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture Business, Career Stud, Technol College Business/Acct/Paralegal Department
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3.00 Credits
This introductory course addresses modern practices and techniques of the purchasing function. Included in the coverage of purchasing are organization, quality, supplier selection, price determination, inventory and disposal, foreign purchasing, acquisition of capital assets and strategy.
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3.00 Credits
This is an introductory course providing an overview of the transportation and distribution industry. Historical development, legislation, and significant trends are discussed. 3.000 Credit Hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture Business, Career Stud, Technol College Business/Acct/Paralegal Department
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3.00 Credits
This course offers an overview of the structure and management of physical distribution system. Course content includes warehousing, order processing, packaging, inventory control, physical location analysis, classifications and material handling. Prerequisite: MKTG 2100 or approval of advisor 3.000 Credit Hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture Business, Career Stud, Technol College Business/Acct/Paralegal Department
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3.00 Credits
This course investigates the strategic implications of using the Internet for marketing and advertising. It develops the concepts and techniques of planning, implementing, and controlling the marketing function. Monitoring environmental conditions, assessing opportunities, delineating target markets, conducting consumer/buyer research, planning and strategy procedures in a global network environment are also stressed. These topics are followed by a detailed study of the marketing mix and its management, with product, promotions, and pricing components being emphasized. Prerequisites: ENGL 1010, ISDS 2605, or permission of an advisor. 3.000 Credit Hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture Business, Career Stud, Technol College Business/Acct/Paralegal Department
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