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COMM 356: Media Relations
3.00 Credits
Lee University
This course discusses and applies the communication theories and skills needed to work effectively with the news media. Practical, hands-on assignments in this course give the student real-life experience with media interviews, news conferences and pitching techniques.
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COMM 358: Crisis & Risk Communication
3.00 Credits
Lee University
This course introduces communication principles and tools related to crisis and risk communication. Discusses and applies communication theories and skills critical to successful public, partner and stakeholder communication during an emergency situation. Practical, hands-on assignments give the student real-life experience in both crisis and risk communication.
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COMM 399: Honors Independent Study
1.00 - 4.00 Credits
Lee University
An independent study supervised by three faculty members that provides the student who qualifies under the honors guidelines the opportunity to pursue a special topic of his/her choice.
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COMM 400: Internship Seminar
1.00 Credits
Lee University
A course designed to prepare students for their on-site workplace internship in their chosen discipline. This course is a prerequisite for the COMM-401 Internship course.
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COMM 401: Internship (Repeatable for credit)
2.00 Credits
Lee University
A course designed to assist students in attaining practical skills in a specific communication-oriented occupation. Academic credit depends on number of hours the student works at the internship placement. All communication and public relations majors are required to take COMM-401 (2 credit hours and 150 work hours). Those completing this initial internship requirement may sign up for an additional internship of COMM-402 (1 credit hour and 100 work hours) or repeat COMM-401 (2 credit hours and 150 work hours).
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COMM 401 - Internship (Repeatable for credit)
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COMM 402: Internship (Repeatable for Credit)
1.00 Credits
Lee University
A course designed to assist students in attaining practical skills in a specific communication-oriented occupation. Students completing COMM-401, the initial internship requirement, may sign up for this internship (1 credit hour and 100 work hours).
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COMM 402 - Internship (Repeatable for Credit)
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COMM 410: Media Law
3.00 Credits
Lee University
Examination of the legal and ethical aspects of publishing and broadcasting, with emphasis on freedom of the press, the right to know, copyright, libel, privacy, and obscenity.
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COMM 422: Communication in Society
3.00 Credits
Lee University
Explores the theoretical and practical aspects of human communication and mass communication within culture. Both critical and institutional approaches will be studied. Specific areas will include the critical functions of language, relationship between interpersonal communication and the media, media values, and mediated reality within societies in both developed and underdeveloped countries.
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COMM 430: Public Relations Planning & Management
3.00 Credits
Lee University
This course demonstrates the planning and management functions of public relations by challenging students to engage in formative research, define objectives, develop strategies and tactics and determine appropriate measures of effectiveness. The service-enhanced course culminates with an extensive client-based campaign project for a local nonprofit organization.
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COMM 436: Advertising Campaigns
3.00 Credits
Lee University
An application of the skills necessary to design, implement and manage advertising campaigns, with an emphasis on planning and decision making procedures applied to specific advertising problems. Principles, theory, techniques and technology will be applied along with critical thinking skills to develop a team-based advertising campaign from conception to final client presentation.
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