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Course Criteria
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3.00 Credits
This is the second course of E-Marketing Strategies and Development. The course involves utilizing the skills students have gained in previous E-commerce courses and prepare students to advance those skills in "real world" applications. Students will complete and E-Marketing plan with an introductory web page. Outside reading and course work is necessary. A team approach is used in this class. A final presentation is required to demonstrate the student's advanced skills. This course is a great benefit to anyone in the marketing or management fields. This course helps prepare the student for WOW Certified E-Marketing Specialist exam and the WOW Certified Small Business Consultant exam. Fee $7.00. Prerequisite: WEB 1073, EC 2343 or concurrent enrollment or permission of the professor.
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3.00 Credits
The examination of marketing products and services in more than one sovereign state including exporting, importing and marketing simultaneously in two or more countries. Many trends in international marketing will be displayed dealing with finance, world trade, investments, world markets, foreign markets, cultural traits, products, distribution, promotion, pricing, legal aspects, and multi-national corporations. [Sp (pm)]
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0.00 Credits
Introduction to the software, hardware, and terminology used to create a multimedia application. Lab Fee: $7.00.
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3.00 Credits
An introductory course in manipulating digital or pixel images with an image editing software program. The student will gain experience scanning images, using a digital camera, retouching and manipulating images for different purposes, and printing on a color printer. Open to any interested student. Can be used as an art elective for art majors. Must know how to use a computer mouse and navigate in the Windows 95 environment. Lab fee $7.00. [Fa,Sp]
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3.00 Credits
This is an advanced course in digital imaging for those who want to create the best possible photographic images using Adobe Photoshop's most recent version. It is essential for people interested in editing images for Web design, desktop publishing, illustration and multimedia applications, as well as for those interested in editing color images, retouching proofs and photographs, or creating original or composite artwork, collages, and photo montages. Lab fee $7.00. Prerequisites: MULT 1413. [Fa,Sp]
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3.00 Credits
This course in digital imaging is designed for students who have an intermediate knowledge of photo editing software. This course prepares students to salvage historical images and correct contemporary images that have time or damage related issues. Through the use of photo editing software, the student will correct the color and/or black and white balance of multiple images, modify foregrounds and backgrounds of challenging images, correct pixilation content where images are distorted, develop high quality images to promote and sell products through this dynamic medium, and various other editing issues will also be covered. Lab Fee: $7.00. Prerequisite(s): MULT 1413 or instructor permission if the student can demonstrate that they have at least a minimum of an intermediate skill level with photo editing software.
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3.00 Credits
An introductory course to a current computer generated drawing program using vector graphics. Emphasis will be placed on developing not only the skills needed to run the software program but also on basic text and design projects. Various peripheral devices will include scanners and color printers. Must know basic PC skills in the use of a mouse and navigating Windows95. Open to any interested student. Can be used as an art elective for Art majors. Lab fee $7.00. [Fa,Sp]
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3.00 Credits
This course covers the technology and resources for developing media elements of multimedia and Web-based applications, including graphics, audio, music, and video. This is a hands-on course conducted in a state-of-the-art, multimedia computer lab. Lab fee $7.00. Prerequisites: MULT 1413, CIT 1133.
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3.00 Credits
This course is designed to give the student the skills needed to create a basic FLASH driven Web site. The student will bring the elements of sound, movement, interaction, graphics and text together to produce some extraordinary results. Interactivity will be taught using built-in ActionScript. Prerequisites must be met or permission of instructor is required. Lab fee $7.00. Prerequisites: MULT 1413 and MULT 1613. [Fa,Sp]
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3.00 Credits
This course is intended for the individual who has a knowledge of HTML and Digital Imaging and wants to apply those skills to the task of designing and maintaining attractive, informative Web pages. Emphasis will be on designing, building and maintaining a whole Web site which includes but is not limited to Web site design principles, planning the site, site navigation, creating page templates, Web typography, graphics and color for the Web, HTML frames and publishing, and maintaining a Web site. Lab fee $7.00. Prerequisites: WEB 1153 and MULT 1413. [Sp]
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