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BUS 325: Bus Communications
3.00 Credits
Lourdes University
Focuses on the techniques of effective oral and written communications in business. Provides practice in writing letters and reports and making oral presentations. Includes career search techniques such as resume writing and effective job interviews. Prerequisite: ENG 101.
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BUS 325 - Bus Communications
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BUS 330: Legal Environment of Business
3.00 Credits
Lourdes University
Uses case studies to focus on the impact of the legal system on business. Provides an overview of the legal system. Includes topics such as sources and nature of law, contracts, sales, real and personal property, forms of business ownership, and employment. Prerequisite: BUS 101.
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BUS 330 - Legal Environment of Business
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BUS 332: Auditing
3.00 Credits
Lourdes University
No course description available.
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BUS 332 - Auditing
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BUS 333: Management Concepts
3.00 Credits
Lourdes University
Emphasizes the four classic management principles of planning, organizing, motivating, and controlling. Includes ethics, communication and decision-making processes, and leadership theories. Prerequisite: BUS 101.
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BUS 333 - Management Concepts
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BUS 334: Advertising
3.00 Credits
Lourdes University
Presents advertising as an important social and economic institution and as an integral part of the marketing system. Includes the creation of advertising, advertising research, media formats, publicity, personal selling, target markets, and message strategies. Prerequisite: BUS 344.
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BUS 334 - Advertising
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BUS 335: Marketing Management
3.00 Credits
Lourdes University
Uses the case study method to examine strategic marketing management decisions involved in the selection of a target market and all phases of the supporting marketing mix. Emphasis is given to the marketing policies and programs of multinational corporations. Prerequisites: BUS 333 and BUS 344.
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BUS 335 - Marketing Management
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BUS 340: Business Internship
3.00 - 6.00 Credits
Lourdes University
Combines classroom knowledge with practical business experience. A minimum of 100 hours of on-site experience and a culminating paper or project is required. Permission of the business department chairperson is also required. Prerequisite: BUS 101. Note: Students are ineligible for Prior Learning credit for this course.
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BUS 340 - Business Internship
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BUS 344: Marketing Concepts
1.00 - 6.00 Credits
Lourdes University
Emphases the four basic principles of marketing including price, product, promotion, and place. Includes consumer behavior, the structure of the marketing system, and basic problems in marketing management.
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BUS 344 - Marketing Concepts
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BUS 399: Topics in Business
3.00 Credits
Lourdes University
No course description available.
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BUS 399 - Topics in Business
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BUS 400: Entrepreneurship
3.00 Credits
Lourdes University
Explains the role of entrepreneurship in a market economy and studies decision making within a small business using the case study method. Integrates knowledge obtained from all business coursework in the preparation of a business plan. Prerequisites: All 100, 200, and 300 level business courses within the Entrepreneurship major and senior standing.
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BUS 400 - Entrepreneurship
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