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Course Criteria
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3.00 Credits
Analysis and composition of case studies based upon typical public relations problems in industry, labor, education, government, social welfare, and trade associations. Specific consideration will be given to the planning and preparation of communication materials for various media and application of public relations techniques. Prerequisites: COMN 200 or permission of instructor. Credits: 3(3- 0) Offered every spring
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3.00 Credits
This course explores theories that attempt to explain person to person interactions. Individual and dyadic variables affecting the development, maintenance, and dissolution of different types of relationships will be addressed. Topic areas, such as attributions, social exchange and equity, attraction, intimacy/ affiliation and power/dominance, will be discussed in terms of current research findings. Prerequisites: COMN 103 or permission of instructor. Credits: 3(3-0) Offered every fall
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0.00 - 3.00 Credits
This course focuses on the nature of conflict in a variety of relational contexts. A combination of theory and practical experience will focus students on the recognition, assessment, resolution, and management of conflict. Gender and cultural variations when dealing with conflict will be discussed. Other topics include intimates in conflict, verbal and nonverbal strategies, bargaining, negotiation, and mediation strategies. Credits: 3(3-0) Offered once yearly
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3.00 Credits
A course providing in-depth study of communication behavior which builds upon the knowledge base presented in COMN 248, Perspectives on Organizational Communication. Advanced principles of organizational communication theory, methods, research and practice will be examined. Case studies will highlight practical applications of the theories as well as communication research in organizations. Topic areas to be discussed include superior/subordinate relationships, communication structure, organizational culture, communication issues with multinational organizations, communication auditing and training. Understanding and application of organizational communication research is highlighted. Prerequisites: COMN 248. Credits: 3(3-0) Offered every spring
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3.00 Credits
An investigation of contemporary advertising as a form of global mass persuasion. The course examines what advertising is as a communication form, its impact on society, how it is shaped and regulated by the social context in which it occurs, and conceptual guidelines for its evaluation. Since the course assumes a critical approach, the interrelationship of advertising with social norms, constraints, and values is examined through selected case studies. Prerequisites: COMN 253 or permission of instructor. Credits: 3(3- 0) Offered spring, odd years
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0.00 - 3.00 Credits
An examination of the major philosophical and legal perspectives on freedom of speech in the United States under the First Amendment. Emphasis may be placed on selected landmark cases with regard to current First Amendment issues. Credits: 3(3-0) Offered once every two years
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3.00 Credits
Identifies and analyzes several systems of broadcasting found in various countries of the world. This course also examines a variety of issues which transcend national boundaries, such as discrepancies in the information and entertainment flow among nations, internationalization of the culture industries, the role of media in national and subcultural identity formation, the role of media in war and peace, the issue of commercial versus non-commercial broadcasting. Prerequisites: COMN 160. Credits: 3(3-0) Offered once yearly
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3.00 Credits
An in-depth study of the production process for video in broadcast and non-broadcast applications. The course explores the implementation of advanced studio and field production technology and techniques in the creation of educational, corporate, and broadcast television and video through practical application. Prerequisites: COMN 267. Credits: 3(2-2) Offered once every two years
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3.00 Credits
An examination of the organizational, operational, and legal responsibilities involved in the management of electronic and printbased mass media. The interaction of format with programming, promotions, and distribution in market positioning is given special attention. Prerequisites: COMN 160. Credits: 3(3-0) Offered once every two years
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3.00 Credits
An in-depth examination of television news reporting techniques. Students cover events and issues either on campus or in the surrounding community and create television news packages. Legal issues such as libel, slander, and shield laws are also examined as they relate to television news reportage. Prerequisites: COMN 261 and COMN 267. Credits: 3(3-0) Offered once every two years
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