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COMN 248: Perspectives on Organizational Communication
0.00 - 3.00 Credits
SUNY College at Geneseo
This is a survey course of theoretical approaches to communication behavior in organizations. The basic foundations of organizational communication theory, methods, and practices are introduced and related to organizational life. The course addresses the problems and paradoxes of organizational communication and the changing features of organizational life. Case studies will highlight practical applications of the theories to organizational experiences. Credits: 3(3- 0) Offered once yearly
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COMN 248 - Perspectives on Organizational Communication
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COMN 251: Mass Communication and Society
3.00 Credits
SUNY College at Geneseo
This course assesses the dynamic relationship between society and the various mass media. Particular attention is paid to society's role in influencing media messages and the role media messages play in defining social reality. Current and past research perspectives are discussed and analyzed. Prerequisites: COMN 160. Credits: 3(3-0) Offered every fall
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COMN 251 - Mass Communication and Society
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COMN 253: Media Advertising
3.00 Credits
SUNY College at Geneseo
A course examining advertising principles and techniques in both historical and critical perspectives. Major emphasis is given to marketing strategies, media planning, and advertising effectiveness in the promotion of products and services. Current trends in media advertising and advertising responsibility are also explored. Prerequisites: Sophomore standing. Credits: 3(3-0) Offered fall, even years
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COMN 253 - Media Advertising
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COMN 266: Radio Production
0.00 - 3.00 Credits
SUNY College at Geneseo
A study, through practical application, of the devices and techniques employed in modern radio. Students use the facilities of campus radio station WGSU-FM. Credits: 3(3-0) Offered every fall
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COMN 266 - Radio Production
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COMN 267: Television Production
2.00 - 3.00 Credits
SUNY College at Geneseo
A study, through practical application, designed to introduce students to the technical and aesthetic elements involved in the production of multi-camera live studio television and single-camera television field production. Credits: 3(2-2) Offered every fall
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COMN 267 - Television Production
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COMN 270: Mass Media & Popular Culture
0.00 - 3.00 Credits
SUNY College at Geneseo
This course explores the participation of popular media in the development and maintenance of cultural and sub-cultural identities, values, and gender roles in society. Investigation will focus on cultural information as it appears in the mass media including print, recorded music, film, radio, and television. Students will search for the origins, significance, and effects of mass-mediated cultural information with techniques adopted from historical, economic, linguistic, and conventional cultural studies. May be taken no more than twice under different subtitles. Credits: 3(3-0) Offered once yearly
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COMN 270 - Mass Media & Popular Culture
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COMN 274: Electronic Publishing
0.00 - 3.00 Credits
SUNY College at Geneseo
This course is intended for students who are familiar with the basics of using a personal computer, but who have little or no familiarity with desktop publishing or creating pages for the World Wide Web. It provides a basic working knowledge of graphic design and publication layout, and an equally basic working knowledge of desktop publishing and creating web pages. Credits: 3(3- 0) Offered when demand is sufficient
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COMN 274 - Electronic Publishing
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COMN 275: News and Specialized Writing
3.00 Credits
SUNY College at Geneseo
This course focuses on improving basic reporting and writing skills, crafting indepth news reports, and exposing students to other types of journalistic writing. Media coverage of current events is an additional component of this course. Students will track press coverage of significant issues and events throughout the semester. Prerequisites: COMN 105 or COMN 261. Credits: 3(3-0) Offered every spring
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COMN 280: Electronic Media Practicum
1.00 Credits
SUNY College at Geneseo
A laboratory experience in one of the following areas of electronic media: 1) radio production, 2) television production, 3) radio news, 4) television news, 5) radio management, 6) television management, and 7) radio performance. May be taken six times, not to exceed one credit hour per semester. A maximum of two credits is allowed in a single area. Graded on an S/U basis. Prerequisites: Permission of instructor. Credits: 1(0-3) Offered once yearly
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COMN 280 - Electronic Media Practicum
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COMN 317: Intercultural Communication
3.00 Credits
SUNY College at Geneseo
The purpose of the course is to provide the student with the theoretical and practical tools necessary to understand and attribute meaning to communicative behaviors during the process of intercultural communication. Discussions will focus on how culture influences the communication process and how cultural variations play a role in the process of communication. Prerequisites: COMN 103. Credits: 3(3-0) Offered every other year
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COMN 317 - Intercultural Communication
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