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Course Criteria
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2.00 Credits
This course is an introduction to designing and writing for various media formats. Topics include techniques for research, writing, scripting, flowcharting, and storyboarding. The course analyzes narration, commentary, news reporting, and descriptive techniques for impact in many media scenarios. It considers interactive media conventions, production issues, development models, and prototyping as they influence writing. (2 contact hours)
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2.00 Credits
One of the most important uses of broadcast media is the dissemination of information critical to the public interest. Broadcasters( voices are a key to the ability for the public to understand the communication tool that is being made available, either by television, radio, or interactive presentation. This course develops methods and techniques pertinent in the art of vocal representation in these industries and explores, in depth, the art of reading for television/radio news and commercial narration. Through a partnership with Cable News Network (CNN), lecture, historical analysis, and practical application, this course provides the building blocks for effective media journalism. (3 contact hours: 1 lecture, 2 lab)
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0.00 - 1.00 Credits
Prerequisite: MDIA 1200 or MDIA 1300 or MDIA 1400 or MDIA 1500 or MDIA 1600 or MDIA 1700 A production requirement of all Media Technology Programs, this course provides students with an open forum for the development of Sound, Video, Radio, and Interactive Media Programming skills. Through direct application of media industry crafts, students will learn the skill of Media Engineering as well as related business techniques required for success in the industry. Projects provide direct demonstrations of students' abilities as engineer, producer, project leader, or team member both in group and individual settings. (5.5 contact hours: 0.25 lecture, 5.25 lab)
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3.00 Credits
Prerequisite: MDIA 1003 or permission of instructor This course is an introduction to the operation and maintenance of professional and semi-professional video recording and editing equipment. Through lecture and a hands-on approach in various lab activities, the course presents the basic techniques of professional video production. It also explores video production and editing through the use of professional broadcast-quality digital video cameras and computer-based edit and compositing systems. The course also stresses professional outcomes through videotaping activities in the studio as well as on campus. (5 contact hours: 2 lecture, 3 lab)
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3.00 Credits
Prerequisite: MDIA 1200 Unique camera angles and movement often accompany world-class media productions. Methods of attaining such shots are a process of technical acuity and accuracy. This course surveys the techniques used by standard and action videographers and implements them in real-world situations. It encourages the development of creative application to provide the videographer with greater range of artistic options. Students will include documentation of individual projects and uses of such special-effects camera tools in their portfolios. (5 contact hours: 2 lecture, 3 lab)
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3.00 Credits
This introductory course provides practical experience in radio broadcast production using Lakeland's radio station WTLS as a working laboratory. Instruction focuses on radio production techniques and their use in a professional situation. This course provides students with practical training in applying principles of radio production and operation from a commercial as well as noncommercial point of view. (5 contact hours: 2 lecture, 3 lab)
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3.00 Credits
Prerequisite: MDIA 1300 Unique and fast-paced broadcast radio marks today's airwaves. Methods of attaining such productions require skill and education to provide a process of technical acuity and accuracy. This course surveys the techniques used by radio and broadcast audio stations and implements them in real-world situations. It encourages the development of creative application to provide the radio engineer with greater range of artistic as well as technical options. (5 contact hours: 2 lecture, 3 lab)
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2.00 Credits
Prerequisite: MDIA 1300 This course explores many aspects of the live broadcast industry as it relates to radio and sound transmission. Through case study, example, and practical application, students will experience the challenges of live production situations. (4 contact hours: 1 lecture, 3 lab)
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3.00 Credits
Prerequisite: MDIA 1003 or permission of instructor This course is an introduction to the operation and maintenance of professional and semi-professional audio recording equipment. Through lecture and a hands-on approach in various lab activities, the course explores musical, business, and session-planning skills. Students will realize recording projects through the use of stereo and multitrack analog and digital tape-based systems. The course also explores editing and mastering functions through the use of various computer-based (Windows and Macintosh) integrated systems. It stresses professional outcomes through recording activities on campus, as well as a class project produced at a local world-class audio recording facility. (5 contact hours: 2 lecture, 3 lab)
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3.00 Credits
Prerequisite: MDIA 1400 Building upon skills acquired in MDIA 1400 Audio I: Introduction to Audio Production and Recording, this course helps students to develop technical independence in the essential aspects of audio recording and production. Students will develop professional skills, work habits, and attitudes through in-house and on-location recording projects. Students will realize recording projects, music production, and engineering for commercial use, for albums, and for video, through the use of stereo and multitrack analog and digital tape-based systems. The course also explores editing and mastering functions through the use of various computer-based (Windows and Macintosh) integrated systems. Industry skills, including studio construction and business plans, emerge on an individual basis as well as through a class project at a local, world-class audio recording facility. (5 contact hours: 2 lecture, 3 lab)
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