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MIS 463: Server Side Scripting
3.00 Credits
Montana State University Billings
Prerequisite: MIS 310, MIS 365. Provides students with advanced web programming skills needed to create websites with database interaction.
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MIS 491: Independent Study V
1.00 - 3.00 Credits
Montana State University Billings
Prerequisites: Admission to upper division standing, consent of department, and approval of the College of Business Academic Policy Committee (CBAPC). Provides outstanding junior and senior students an opportunity to explore material not covered by regular Information System courses. Students must complete a Request for Independent Study form (guidelines are available from the Career Services) and have it approved by CBAPC.
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MIS 491 - Independent Study V
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MIS 492: Seminar V
1.00 - 3.00 Credits
Montana State University Billings
Prerequisite: Admission to upper division standing. Provides students an opportunity to extensively investigate topics pertinent to Information Systems.
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MIS 492 - Seminar V
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MIS 592: Seminar V
1.00 - 3.00 Credits
Montana State University Billings
Seminar V
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MIS 592 - Seminar V
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MKT 340: Principles of Marketing
3.00 Credits
Montana State University Billings
Prerequisite: Admission to upper division standing or consent of department. Presents behavioral patterns and legal and economic constraints affecting marketing decisions. Introduces analytic and control techniques for effective product planning, promotion, pricing and physical distribution.
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MKT 341: Consumer Behavior
3.00 Credits
Montana State University Billings
Prerequisites: Upper division standing, MKT 340 or consent of department. Covers the consumer-firm relationship using concepts from contemporary behavioral sciences. Emphasizes the many problems encountered in marketing to various groups of consumers and the role theory plays in problem solving.
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MKT 343: Integrated Marketing Communications
3.00 Credits
Montana State University Billings
Prerequisites: Admission to upper division standing and MKT 340 or consent of department. Emphasizes theories and practices of advertising, sales promotion and public relations in the marketing program. Includes promotional planning and strategy, program integration and effectiveness and relevant communications concepts.
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MKT 344: Professional Selling
3.00 Credits
Montana State University Billings
Prerequisites: Admission to upper division standing. Corequisite: MKT 340 or consent of department. Includes the principles of professional selling through strategically planning, making the sales call, strengthening communications, and building partnerships.
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MKT 365: e- Commerce
3.00 Credits
Montana State University Billings
Prerequisite: MKT 340. Provides a seminar course examining the rapid and profound changes occurring within business due to e- Commerce. Issues covered include: internet marketing, e-business in the supply chain, electronic shopping, and internet marketing strategies. The pros and cons of e- Commerce are examined, as well as, characteristics of good marketing on the web.
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MKT 443: Applied Marketing Communications
3.00 Credits
Montana State University Billings
Prerequisites: MKT 340, MKT 343, or consent of department. Develops marketing communications involving business and community clients. Project management and budget analysis is essential to the quality and accuracy of communication plans. The end goal of the course is the development of communication deliverables using interdisciplinary skills from across the campus and community.
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