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BU 480: Strategic Management
3.00 Credits
Emmanuel College - Massachusetts
This course is designed to give students an understanding of the dynamics involved in business strategy decisions in the context of a Christian worldview. Topics include, but are not limited to the following: strategy in relation to the business mission; strategy execution; strategy options; forces that affect strategy (internally and externally); strategy and forecasting; strategy and organizational structure; strategy and change; strategy as it interfaces the marketing and finance functions; and strategy and ethics.
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BU 490: Business Seminar
3.00 Credits
Emmanuel College - Massachusetts
This capstone business course is designed to: help students integrate business knowledge learned in prior courses to think critically about business problems; help students apply business knowledge and skills to solve real-world problems; reinforce students' ability to make effective business oral presentations and write in an appropriate business manner; and solidify students' ability to work well in business teams. A business case study approach will be used to achieve these objectives across business disciplines.
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BU 490 - Business Seminar
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CM 130: Intro. to Communication
3.00 Credits
Emmanuel College - Massachusetts
A study and application of communication competencies essential to effective functioning in today's society. Emphasis is placed upon fundamentals of oral communication as they pertain to public speaking. Introduced are the techniques and skills involved in preparing and delivering various types of speeches. Students will use presentation software to enhance speeches.
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CM 130 - Intro. to Communication
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CM 205: Writing for Media
3.00 Credits
Emmanuel College - Massachusetts
A study and application of writing for print and electronic news, commercial advertising, and promotion. Students compose and submit articles electronically. Prerequisite: EN 102.
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CM 205 - Writing for Media
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CM 208: Introduction to Video Production
3.00 Credits
Emmanuel College - Massachusetts
Practical training and experience in a broad range of performance and technical video-related experiences with an emphasis on camera operations.
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CM 208 - Introduction to Video Production
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CM 210: Interpersonal Communication
3.00 Credits
Emmanuel College - Massachusetts
A study of communication theory and practice designed to provide for productive and satisfying relationships in a variety of contexts, including social, work, and family. Prerequisite: CM 130 or permission.
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CM 210 - Interpersonal Communication
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CM 211: Desktop Publishing
3.00 Credits
Emmanuel College - Massachusetts
A study and application of computerized design principles from a journalism perspective, including pre-press and layout using Adobe software. Basic to intermediate computer skills are introduced.
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CM 211 - Desktop Publishing
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CM 212: Photojournalism Workshop
1.00 Credits
Emmanuel College - Massachusetts
Students receive practical training and experience in photojournalism while serving on the staff of the yearbook, The Lion. Emphasis is on digital photojournalism and includes photo composition/processing and electronic layout/design with Adobe software. Photo types are portraits, candid's, and photo essays. Professional cameras are provided; personal cameras are permitted. This course is taught each semester and may be repeated an unlimited number of times.
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CM 212 - Photojournalism Workshop
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CM 213: Lighting Workshop
1.00 Credits
Emmanuel College - Massachusetts
This course is designed for students to enhance their understanding of how lighting operations correlate with video & theatrical productions. Topics covered include principles of light and color in lighting for theatre, television, and film production; application of the equipment and accessories used in the execution of lighting design through practical projects. Through lecture, demonstration, and hands-on experience, students will understand the operation of lighting boards in auditoriums or theatrical settings.
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CM 213 - Lighting Workshop
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CM 214: Graphic Design
1.00 Credits
Emmanuel College - Massachusetts
This course focuses on concepts and practice of computer-based promotional print publication design using Adobe software. Topics to be covered include principles of design, type, color, art and illustration, layout of common printed communications, paper, ink, and major printing processes--all of which are used in various tasks and design projects.
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CM 214 - Graphic Design
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