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Course Criteria
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3.00 Credits
Presents theories of small group dynamics; and provides experience in the use of creative and structured techniques of problem-solving in small groups and task groups.
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3.00 Credits
Offers advanced theory and practice for UL honors program students concerning small group and task force processes; and examines creativity, problemsolving techniques, and planned change processes.
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3.00 Credits
Interviews as communication transactions; conducting and synthesizing information from varying formats, such as journalistic interviews, personal interviews, and symposium interviews. Formerly CMCN 370.
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3.00 Credits
Theory and practice for the preparation and delivery of speeches through a variety of formats.
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3.00 Credits
Explains the news process, including how print news activities are organized, and what elements constitute news; provides students with experience writing news formats such as speeches, press conference reports, interviews, features, and business reports; and improves proficiency with quotations, journalistic style, readability, and deadlines. Prereq: CMCN 212.
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3.00 Credits
Advanced theory and practice in the use of background research and computer-assisted reporting, including on-line database searches; source identification and interviewing; verification; and legal and ethical factors. Prereq: CMCN 357 or 311.
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3.00 Credits
Explains and provides practice in newspaper editing, including newsroom organization, news evaluation, the importance of style, copy-editing, headline-writing, typography, page design, picture-editing and cutline preparation. Prereq: CMCN 311.
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3.00 Credits
Public relations for profit and not-for-profit organizations. Development of the profession, ethical and legal responsibilities, career opportunities; relationships between public relations and management, including strategic planning. Restr: Freshmen excluded.
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3.00 Credits
Theory and practice writing in different formats for publics and mass media including publicity, advertising, speeches, position papers, scripts and storyboards, fundraising, brochures, business reports, and proposals. Prereq: "C" or better in CMCN 320 and either "Bor better in CMCN 212 or "C" in CMCN 212 and credit for ENGL 352.
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3.00 Credits
Introduces the fields, structures and activities within advertising; deals with the economic needs for and impacts of advertising; discusses strategic planning, including formative research, Management by Objectives and evaluation research; and examines concepts, strategies and techniques employed in creative processes and media selection.
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