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Course Criteria
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3.00 Credits
Small Business Management is a course for students desiring to gain the initial knowledge necessary to explore the personal characteristics and resources needed to profitably start and operate a small business. Instruction will cover the concepts of entrepreneurship and the importance of small business within our free enterprise system. Students will be exposed to the basics of planning, organizing, financing, starting, operating, and managing a small business venture. The components of a business will be applied by students to their own business simulation.
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3.00 Credits
This course covers the fundamental skills of selling, including sales approaches, presentations, and demonstrations, overcoming objectives, suggestive selling, and closing sales. Personal motivation and human relations as they relate to selling and analysis of techniques of selling are key elements of the course.
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3.00 Credits
This course is a study of behavior in organization. The course will assist the student in becoming more sensitive to human behavior, anticipate problems before they occur, and resolve problems if they have already occurred. This study will assist the student as a manager or worker in getting along with others both inside and outside the organization.
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3.00 Credits
This course is designed to introduce students to the basic concepts, practices, and techniques of marketing. Students will study the marketing mix including product and service concepts, pricing, promotion, and distribution.
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3.00 Credits
This is an introductory presentation of basic principles of the real estate industry. Concepts related to real estate characteristics, law, ownership, finance, marketing, brokerage, and transfer are surveyed. This course is offered upon sufficient request.
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2.00 Credits
Marketing Education Field Study provides credit for related work experience. Students will be asked to document observations and comments in a journal. The course may be repeated for a total of eight hours credit. Co-requisite: Concurrent or previous enrollment in a related program of study.
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2.00 Credits
Mid-management Field Study provides credit for related work experience. Students will be asked to document observations and comments in a journal. The course may be repeated for a total of eight hours credit. Co-requisites: Concurrent or previous enrollment in a related program of study.
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3.00 Credits
This course introduces the student to the concepts, terminology, principles, and theories that are the substance of management. Through the introduction of essential concepts that apply to the practice of management and by use of examples and visuals to explain the complexities of management principles and theories, the student is allowed to form his/her own philosophy and unique understanding of management.
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3.00 Credits
This course is a study of contemporary management methodologies. The main topics studied will include: different management philosophies, evolution to Total Quality Management, management functions, management's environment, the strategic planning process, and organizational structures, and application of problem solving tools. The study will inform the manager or worker what the individual can do to better assist organizations to compete in the global marketplace. This course is offered upon sufficient request.
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1.00 - 3.00 Credits
This is an individually structured course. The anticipated time and effort required by the complexity of the area of study will determine applicable credit hours (1-3). Class assignments and work load will be established on a contract basis and students can generally anticipate one contact hour per credit hour per week in the form of appointments with the instructor, consultation with project personnel, class work, and report and progress sessions. Prerequisite: permission of instructor.
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