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Course Criteria
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3.00 Credits
This course focuses on methodologies and their applications, such as analyzing statistical data and applying inferential statisticals to empirical research. Pre: COM 6000, COM 6050, COM 6400. Graduate standing.
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3.00 Credits
A survey of the dynamics, practices, and interrelationships among information outlets, consumers, and organizations built upon the base of current theories and models of communication. It provides a mix of the art and science of marketing, public relations, organizational communication, and the mass media and includes strategic applications for a variety of topics specific to public communication and the private sector. Pre: COM 6000, COM 6050, and COM 6400. Graduate standing.
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3.00 Credits
An examination of organizational elements that affect communication including formal and informal hierarchies, corporate culture, conflict resolution, leadership style, and technology. It develops the ability to manage a diverse workforce, communicate effectively and efficiently in a group or through mass media, and plan strategic communication campaigns. Emphasis is on problem-solving and critical-thinking skills. Pre: COM 6000, COM 6050, COM 6400; or concurrent registration. Graduate standing.
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3.00 Credits
This class is for graduate students interested in public relations as a discipline and field. The course will explore PR's foundations from history, theory, advocacy, and persuasion, including historical controversies, evolution from image-building and community action through marketing and financial positioning, risk and health, gender, ethics and management issues. Pre: COM 6000, COM 6050, COM 6400.
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3.00 Credits
This course will examine corporate communication including formal and informal hierarchies, corporate culture, conflict resolution, leadership style, crisis management, and technology. Emphasis will be on problem-solving and critical-thinking skills. Pre: COM 6000, COM 6050, and COM 6400. Graduate standing.
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3.00 Credits
This course will examine the elements that affect communication across cultural and national boundaries. It will investigate those effects on conflict development and management, leadership style, and technology. It will develop in students the ability to communicate effectively and efficiently when cross-cultural and world view boundaries. Pre: COM 6000, COM 6050, COM 6040; or concurrent registration. Graduate standing.
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3.00 Credits
This course will explore the role of integrated communication in the health care field. It begins with an examination of the context of the communication program and activities, then examines the definitions and nature of communication, models and theory as appropriate to health care, the importance of behavior change and how communication is used to encourage it, the planning and programming of communication programs, and the elements of a health care communication. Pre: COM 6000, COM 6050, COM 6400, and an overall graduate GPA of 3.0.
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3.00 Credits
Focuses on the theory and practice of writing and presenting academic research papers including the elements of conducting rigorous research and writing to produce readable, strong research reports. Topics include the language of academic research and skills in summarization, synthesis, defining terms, citing sources, and describing methods and casual relationships. Pre: COM 6000, COM 6050; or concurrent registration. Graduate standing.
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3.00 Credits
Design and production of publications, advertising, and presentation materials using PageMaker software. Course includes: discussion of design principles; typography; use of color, layout, and paste-up techniques; printing processes, and paper selection; and theory of visual communication. Numerous publications are produced; however, no prior computer experience is required. Pre: COM 6000, COM 6050, and COM 6400. Graduate standing.
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3.00 Credits
This course will explore teaching and learning strategies including syllabus construction, content structure, assessment methods, learning and instructional methods and similar topics. Student will also have an opportunity to assist faculty in the delivery of undergraduate courses at HPU. Pre: Completion of COM 6000, COM 6400.
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