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MET 260: MET Final Projects
3.00 Credits
Augusta Technical College
This course has the student combine subject matter from MET program courses and core courses into an advanced project activity. The student will create or construct a product, mechanism or component using the engineering skills developed through previous courses and course work. The project activity includes conceptualization, detailed planning, detailed design, developing specifications, production considerations, cost and quality assurance. In addition the course assesses the student's cognitive aptitude of the MET program curriculum and the institute effectiveness by evaluating student learning outcomes with program educational objectives.
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MKT 100: Introduction to Marketing
5.00 Credits
Augusta Technical College
Emphasizes the study of trends and the dynamic forces that affect the marketing process and the coordination of the marketing functions. Topics include: marketing strategies, marketing mix, marketing trends, and dynamic forces affecting the market.
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MKT 101: Principles of Management
5.00 Credits
Augusta Technical College
Develops skills and behaviors necessary for successful supervision of people and job responsibilities. Emphasis will be placed on personnel management, the basic supervisory functions, supervisory skills and techniques, and the special challenges and demands of supervising employees. Topics include: management theories, including total quality management, motivation, supervision, and evaluating of employees, recruitment, screening, and selection of employees, supervision techniques, and functions of management.
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MKT 103: Business Law
5.00 Credits
Augusta Technical College
Introduces the study of contracts and other business obligations in the legal environment. Topics include: creation and evolution of laws, court decision processes, sales contracts, commercial papers, risk-bearing devices, and the Uniform Commercial Code.
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MKT 103 - Business Law
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MKT 104: Principles of Economics
5.00 Credits
Augusta Technical College
Provides a study of micro and macro economic principles, policies and applications. Topics include: supply and demand, money and the banking system, the business cycle, and economic systems.
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MKT 106: Fundamentals of Selling
5.00 Credits
Augusta Technical College
Emphasizes sales strategy and techniques to assist the student in the sales process. Topics include: customer relations, professional image, product/service knowledge, selling techniques and procedures, sales presentations, and ethics of selling.
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MKT 106 - Fundamentals of Selling
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MKT 108: Advertising
4.00 Credits
Augusta Technical College
Introduces the fundamental principles and practices associated with advertising activities. Topics include: purposes of advertising, principles of advertising, budgeting, marketing and advertising, plans, regulations and controls, media evaluation, target marketing, and selection, campaign planning, and trends in advertising.
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MKT 108 - Advertising
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MKT 109: Visual Merchandising
4.00 Credits
Augusta Technical College
Focuses on the components of display necessary for the effective visual presentation of goods and services. Opportunities will be provided to utilize the principles and techniques that are common to display work in various types of businesses. Emphasis will be placed on design, color, tools, and materials of display, and installation of displays. Topics include: design principles, color principles, tools and materials of the trade, props and fixtures, lighting and signing, installation of displays, store planning, and safety.
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MKT 110: Entrepreneurship
8.00 Credits
Augusta Technical College
Provides an overview of the activities that are involved in planning, establishing, and managing a small business enterprise. Topics include: planning, location analysis, financing, and development of a business plan.
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MKT 122: Buying and Merchandise Management
5.00 Credits
Augusta Technical College
(Prerequisite: Level math achievement) Introduces the fundamental principles of buying, merchandising, and accounting for products and services. Topics include: assortment planning; locating resources; ordering merchandise; just-in-time or quick response inventory control; pricing for profit; and financial statements, ratios, and accounting vocabulary, principles of merchandising, traffic patterns, basic stock and inventory, inventory control, mark-ups and mark-downs, and types of discounts.
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