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COS 599: Advanced Projects and Directed Research
1.00 - 6.00 Credits
University of Miami
Individual study. Course may be repeated to a maximum of six credits.
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COS 599 - Advanced Projects and Directed Research
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CPR 103: STATISTICAL REASONING FOR STRATEGIC COMMUNICATION
3.00 Credits
University of Miami
An introduction to statistical reasoning for advertising and public relations.
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CPR 103 - STATISTICAL REASONING FOR STRATEGIC COMMUNICATION
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CPR 116: Principles of Public Relations
3.00 Credits
University of Miami
History, organization, ethics, law, and practice of public relations.
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CPR 116 - Principles of Public Relations
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CPR 201: PUBLIC RELATIONS STRATEGY DEVELOPMENT
3.00 Credits
University of Miami
This course introduces students to research-based strategy development and planning at the core of public relations practice.
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CPR 201 - PUBLIC RELATIONS STRATEGY DEVELOPMENT
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CPR 202: GRAPHIC DESIGN FOR PUBLIC RELATIONS
3.00 Credits
University of Miami
Introduction to graphic design for communication media and use of computer software as layout and design tools. Selection, preparation, and study of design principles and production processes for typography, photography, art work, and white space.
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CPR 202 - GRAPHIC DESIGN FOR PUBLIC RELATIONS
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CPR 232: Writing for Public Relations
3.00 Credits
University of Miami
Principles and techniques for the development of creative strategies, concepts, and writing of effective public relations messages for all types of media.
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CPR 232 - Writing for Public Relations
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CPR 311: Public Relations Research
3.00 Credits
University of Miami
Public relations research techniques focusing on applications of strategic planning, message evaluation, opinion research, and theory testing of public relations programs. Emphasis on qualitative and quantitative methods and data analysis.
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CPR 311 - Public Relations Research
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CPR 330: TRAVEL & TOURISM
3.00 Credits
University of Miami
Development of tourism and destination promotion strategies and initiatives. Overview of public relations account structures within the tourism industries of airlines, travel destinations, hotels, and others.
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CPR 330 - TRAVEL & TOURISM
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CPR 346: Advanced Public Relations Writing and Design
3.00 Credits
University of Miami
Preparation, execution, and production of visual messages for public relations media.
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CPR 346 - Advanced Public Relations Writing and Design
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CPR 380: Public Relations Internship
1.00 - 3.00 Credits
University of Miami
Students select an internship in the field of public relations for on-the-job training. The student will work a minimum of 45 hours per credit. No more than three (3) credits of internship may be completed in any given semester.
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CPR 380 - Public Relations Internship
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