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Course Criteria
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3.00 Credits
Three hours. Prerequisites: BUS 217 and 306. A study of successful selling related to both hard goods and services. Class demonstrations in different facets of selling and exercises in the art of persuasion. Sales management methods and concepts applicable to the efficient recruitment, deployment, and retention of an effective sales force.
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3.00 Credits
Three hours. Same as ECO 320. Prerequisite: statistical competency equivalent to MAT 157 or permission of instructor. Mathematical statistical tools for managerial analysis and decision making. Collection and presentation of data, probability distributions, time series, forecasting, regression, and correlation.
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3.00 Credits
Three hours. Prerequisite: Sophomore standing. This course is designed to provide students with an initial examination of the differences between business in a domestic context and business in an international context. Content will include exposure to cultural, political, and social environment considerations, as well as trade theory, government influence on trade, and global management strategy.
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3.00 Credits
Three hours. Prerequisites: ACC 201, ECO 201. Planning and controlling sources and uses of a firm's funds. Includes capital budgeting, dividend policies, determination of optimal capital structure, and internal vs. external financing of expansion.
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3.00 Credits
Three hours. Prerequisites: BUS 217 and 306, ECO 201. History, growth, and philosophy of the industry. Application of management techniques to the planning, personnel, accounting and marketing functions in hotel and resort management, including the use of case studies developing analytical skills.
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3.00 Credits
Three hours. Prerequisite: BUS 306. How to identify and develop relationships in international markets. International similarities and differences in marketing functions as related to the cultural, economic, political, social and physical dimensions of the environment are examined. Also considered are the changes in marketing systems and the adoption of marketing philosophies and practices to fit conditions in different countries.
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3.00 Credits
Three hours. Prerequisites: Junior or senior standing or permission of the faculty. A study of the entrepreneurial aspects of business management including financial understanding as well as all of the activities of managing a business. Analyzes how entrepreneurs help shape and energize the free-enterprise system with innovation and job creation. Global considerations and entrepreneurships are included. The student will discover the advantages and pitfalls of entrepreneurship through the comprehensive development of a business plan.
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3.00 Credits
Three hours. Prerequisite: BUS 217. Study and application of cases, concepts, and theories related to leadership. Experiential exercises are included to simulate leadership situations and facilitate growth in leadership skills and abilities.
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3.00 Credits
Three hours. Prerequisites: ACC 201 and 202 and ECO 201 and 202. The course presents the fundamentals of financial risk management. It provides a realistic and conceptually motivated overview of risk management for global corporations. Techniques to identify, measure, and manage financial risk, including the use of futures, options, swaps, real options, financial engineering, value-at-risk, and other risk measures, are studied and applied.
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3.00 Credits
Three hours. Prerequisite: computer competency equivalent to BUS 110 or permission of the faculty. Provides an overview of business data processing and management information systems. Covers introductory concepts of systems analysis techniques, nature of computer applications in business, problem-solving, and discusses the future of information technology.
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