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Course Criteria
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1.00 - 4.00 Credits
Analyzes organizational theories and frameworks, corporate cultures, qualities of excellent companies and the dynamics of organizational change; in-depth study of management decision making, leadership styles, employee performance and managing during uncertainty and crisis. Integrates textbook materials, articles, case studies, and your management experience. A parallel practice throughout the 12-month program will be the ongoing integration and application of this in the strategic projects and international cases.
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1.00 - 4.00 Credits
Uses a workshop method consistently throughout the year to provide you with opportunities to learn and obtain skills and knowledge necessary for effective career and life planning. The focus of this class is to develop a concrete action/development plan that integrates selfawareness with a life goal. This, in turn, results in career/lifestyle choices that fit your personalized vision.
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1.00 - 4.00 Credits
Introduces the basic principles of marketing management, the vocabulary of marketing management, and the strategic implications of marketing decision making in the domestic and global marketplace. You will focus on the marketing environment, the competitive challenges of changing market environment, and strategic marketing planning in which the marketing mix is adapted to various marketing activities including, market segmentation, consumer behavior, product development, marketing infrastructure, quality and marketing research. You will be involved in a range of individual and group activities including a case analyses, the development of a comprehensive marketing assessment and country analysis for the international trip, and the marketing planning component of the strategic planning project.
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1.00 - 4.00 Credits
Explores the impact of the operations-related functions on the firm's strategies and competitiveness and their links with other key functional areas of the business. You will develop an in-depth understanding of business processes related to the acquisition and allocation of resources, products and services design, process design and improvement techniques, supply-chain management, production systems of goods and services, and technology deployment to support and improve the entire value chain. You will be introduced to contemporary operations management concepts such as just-intime systems, flexible production systems, agile production systems, mass customization, process reengineering, and quality management programs. A parallel practice throughout the 12-month program will be the ongoing integration and application of this in the strategic projects by developing the operational planning component of the strategic planning project.
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1.00 - 4.00 Credits
Reviews the global market by analyzing the economic structure of various regions, their resource base, trade patterns and capital flows. Focuses on the role of multinational corporations (MNCs) in the international economy, and on the changing economic and political constraints within which MNCs operate. Examines the major issues facing MNCs such as product development, organizational structure, operations management and global marketing strategies. A parallel practice will be the integration of this course material into the strategic planning project and the international case analysis.
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1.00 Credits
Covers the international trip, leveraging the international case assignments that were done in the marketing and international business courses as well as the other previous courses. You will be expected to explore through the company visits and question and answer sessions with these companies their issues and plans in addressing the situations that you analyzed in your international case assignments.
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1.00 - 4.00 Credits
Examines the critical impact of non-market forces including the legal, political, social and cultural roles played by the private business institution. The focus is on commercial law and such contemporary issues in business-government relations as lobbying, anti-trust policy, government regulation and de-regulation. In addition to purely legal concerns, consideration is given to the ethical and social obligations of both the individual manager and the corporation as a whole. A parallel practice will be the integration of this course material into the strategic planning project and the international case analysis.
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1.00 - 4.00 Credits
Covers the development and implementation of strategies for gaining competitive advantage. You will consider the strategic problems encountered by top-level managers in a competitive global market from an integrated perspective. You will learn varied approaches to analyzing strategic situations, developing a competitive strategic plan and managing policies to implement these strategies including: controlling organization-wide policies, leading organizational change and the allocation and leverage of resources. The major objective of the course is to develop the capability to do strategic analysis and the resulting formulation of strategic plans. A parallel practice throughout the twelve-month program will be the ongoing integration and application of this in the strategic projects and international cases.
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1.00 - 4.00 Credits
Covers the final preparation and presentation of the strategic projects, integrating the individual functional and contextual components of the strategic plan that were developed in the previous courses. Emphasis is on building a "big picture" set of objectives and plans that respondto the needs of the firm and aligns the functional and contextual plans toward that set of objectives. Consistent with this is building a compelling presentation that establishes the appropriateness of your solution plan.
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4.00 Credits
Introduces you to key thinkers in public administration, examines the boundaries of the field and its overlaps with political science, international studies and political economy. You will better understand and appreciate the rigors and riches in the field of public administration.
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