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MMC 3363: Sports Broadcasting
3.00 Credits
Henderson State University
Instruction and practice in producing sports programming both in radio and television. Actual production of Henderson sports events.
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MMC 3423: Movie Appreciation and Enjoyment
3.00 Credits
Henderson State University
The origin and development of film from the late 19th century to the present. Emphasis on the film as a distinctive art form. This course is a designated writing course for the theatre program.
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MMC 3493: Preproduction
3.00 Credits
Henderson State University
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MMC 3503: Postproduction
3.00 Credits
Henderson State University
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MMC 4001-3,5001-3: Yearbook Practicum.
6.00 Credits
Henderson State University
Supervised work for one semester on the campus yearbook, the Star. The student must have taken or be in the process of taking MMC 1023, unless waived by the instructor. The course may be repeated. A maximum of six hours may be applied toward a degree. Enrollment for more than one-hour credit requires the consent of the instructor.
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MMC 4043: Media Law and Ethics
3.00 Credits
Henderson State University
In-depth study of journalism history, law, ethics and literature and the interrelation of each with society. Special emphasis on writing in books and magazines; the evolution of the rights, privileges and restrictions of the media; and self-imposed and public restrictions on news coverage and the ethics of journalism.
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MMC 4063,4066: Internship in Journalism
3.00 Credits
Henderson State University
Prearranged and supervised work on local and area newspapers, radio and television stations, and on public relation, publicity, and advertising staffs of civic and business groups. If taken while enrolled as a regular student, no more than three hours credit may be gained in any one semester and may be repeated to a maximum of six hours credit. Requires consent of instructor.
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MMC 4091-3,5091-3: Newspaper Practicum.
6.00 Credits
Henderson State University
Supervised work for one semester on the campus newspaper, the Oracle. The student must have taken or be in the process of taking MMC 1023, unless waived by the instructor. The course may be repeated. A maximum of six hours may be applied toward a degree. Enrollment for more than one-hour credit requires the consent of the instructor.
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MMC 4113: Advertising Principles and Practices
3.00 Credits
Henderson State University
An overview of the broad field of advertising. Topics include history, law, ethics, social dynamics, economic implications, as well as advertising campaign process. The advertising process is examined from the perspectives of art, business, and science.
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MMC 4193: Public Relations Techniques
3.00 Credits
Henderson State University
A study of the policies and procedures of creating and maintaining goodwill among organizations' various publics. Examines the many aspects of public relations as a staff and management function. Basic theories, concepts and approaches to public relations. The influencing of opinion through acceptable performance and two-way communication. Prerequisites: MMC 1023, MMC 1013, MMC 1001, or permission of instructor.
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