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COMM 323: Writing For The Mass Media
3.00 Credits
Harding University
Fall, Spring. Extensive instruction in the writing skills required by all the mass media, with special attention given to three forms of mass media writing: writing to inform, writing to entertain, and writing to persuade. Prerequisite: COMM230 or 231.
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COMM 326: Web Development Strategies
3.00 Credits
Harding University
Fall of even years. An examination of how Web designers and developers arrive at the right approach to meet client needs. Drawing upon knowledge of programming, graphic design and Web design, students will address project-oriented assignments - determining the best design approach. Special attention will be devoted to learning professional Web design and development techniques and software applications (such as Flash and Fireworks). Prerequisite: COMM 254.
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COMM 326 - Web Development Strategies
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COMM 340: Study in Mass Communication
3.00 Credits
Harding University
Offered on demand. Specialized study in mass communication. May be repeated with the consent of the department chair. Prerequisite: Approval of department chair. Fee: See course fee schedule.
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COMM 340 - Study in Mass Communication
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COMM 351: Religious Applications of Media
3.00 Credits
Harding University
Fall. Examines content and production elements of religious messages for electronic and print media. Emphasis given to biblically-based effective messages that appeal to audiences. Writing media spots and print messages to specific target audiences for use in evangelistic outreach by local congregations is stressed. Looks at historical perspective of televangelism and uses of media by major religious groups.
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COMM 367: Cooperative Education
1.00 - 6.00 Credits
Harding University
Offered on demand. See Cooperative Education catalog section.
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COMM 371: Radio Production And Performance
3.00 Credits
Harding University
Fall. Development of production, writing and announcing skills for radio and audio production, including an overview of radio station operation, technology, programming, regulation and ethics. Hands-on experience with digital audio production and station operation.
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COMM 371 - Radio Production And Performance
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COMM 372: tv Production Projects
2.00 Credits
Harding University
Fall, Spring. Provides students with the opportunity to develop their video production skills through supervised individual and team projects.May be taken twice for credit. Pre-requisite: COMM 253.
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COMM 372 - tv Production Projects
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COMM 375: Web Programmingworkshop
1.00 Credits
Harding University
Fall of even years. A one-hour lab course provided for interactive media majors to work on database-driven Web sites using open source applications and languages such as MySQL, CMS and PHP. Prerequisite: COMP 250.
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COMM 394: Public Relations Case Studies
3.00 Credits
Harding University
Fall. Public relations ethics, writing,media relations and case studies. Prerequisite: COMM 177, 231, 259, 280.
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COMM 394 - Public Relations Case Studies
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COMM 396: Public Relations Campaigns
3.00 Credits
Harding University
Spring. Planning and preparation of publicity material for various media. Application of public relations techniques. Study of current public relations campaigns. Prerequisite: COMM 177, 231, 259, 280.
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COMM 396 - Public Relations Campaigns
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