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Course Criteria
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3.00 Credits
Surveys all aspects of the real estate law. Topics covered are legal system; scope of real property; types of ownership; real estate contracts; title and insurance; financing, closing and taxation; landlord and tenants; and environmental law and regulation. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing.
Prerequisite:
BA A241 UA C OR JUST A241 UA C
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3.00 Credits
Advanced course in investment management covering problems and process of evaluating a particular stock. Discusses portfolio construction and management. Analyzes performance evaluation using fundamental, technical, and behavioral models and applies it to the portfolio project. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing.
Prerequisite:
BA A380 UA C
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3.00 Credits
Advanced course in investment management on financial derivatives. Covers options, futures, options on futures, swap markets, and their use in managing interest rate risk and foreign exchange risk. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing.
Prerequisite:
BA A325 UA C
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3.00 Credits
Advanced course in investment management covering fixed-income securities. Covers bond fundamentals, types of debt instruments, term structure of interest rates, interest rate risks and their management, bond portfolio management, indexing, and performance evaluation. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing.
Prerequisite:
BA A325 UA C
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3.00 Credits
Analysis of product, price, promotion, and distribution decisions from a strategic marketing planning perspective. Emphasizes marketing decision models applied to organizations. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing.
Prerequisite:
BA A343 UA D
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3.00 Credits
Provides students with a forum to develop and practice negotiation skills and offers opportunities to make positive changes in negotiation behavior and habits. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing.
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3.00 Credits
Evaluation of the external and internal market environments to formulate a strategic plan that achieves above-average returns. Analysis of theory, current events, company and industry analysis, and case studies to prepare students to understand, evaluate, and carry out strategic decisions in the global marketplace. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing.
Prerequisite:
BA A273 UA C AND BA A300 UA C AND BA A325 UA C AND BA A343 UA C
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3.00 Credits
Examines the content marketing strategies used to create, publish and distribute content for a target audience to attract new customers, including social media, blogs, visual content, and content assets such as tools, e-books and webinars. Special Note: Not available for credit to students who have completed BA A682. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing. May be stacked with: BA A682
Prerequisite:
BA A343 UA C
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3.00 Credits
Provides an introduction to effective leadership. Topics such as the nature of leadership, recognizing leadership traits, developing leadership skills, overcoming obstacles, and addressing values in leadership will be examined. Attention will be given to helping students understand and improve their own leadership performance. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing.
Prerequisite:
BA A300 UA C
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3.00 Credits
Introduces students to the field of marketing media analytics. Examines marketing media analytics to understand how a business tracks the data specific to their use of social media, how and when to share information, what types of content drives the consumer, and the impact of marketing on the business. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing. May be stacked with: BA A680
Prerequisite:
BA A343 UA C
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