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MKTG 3105: Global Marketing
3.00 Credits
Becker College - Closed
Global Marketing focuses on the international/cultural approach to international marketing and trade, the competitive environment, and culture and its impact on human behavior. In addition, adult learners gain perspectives relative to global opportunities and trends in marketing, trade agreements, and how to develop global strategies. The ?Four P's? of product, price, place, and promotion receive thorough review, as seen from a global perspective. Emphasis is placed throughout the courses on culture and how to weave marketing strategies within the world-wide environment while, at the same time, being sensitive to the cultural nuances within various international markets.
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MKTG 3300: Principles of Sales
3.00 Credits
Becker College - Closed
This course will offer an opportunity to develop proper selling techniques. The elements of a sale are explored and developed to the point where students are able to evaluate sales presentations. Prerequisite: MKTG2104 or MKTG3001.
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MKTG 4001: Marketing Research
3.00 Credits
Becker College - Closed
This course involves the collection, analysis, interpretation, and evaluation of data for use in the marketing management process. Modern research techniques are studied. Prerequisite: MKTG3001.
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MKTG 4200: Retail Marketing
3.00 Credits
Becker College - Closed
An overview of retail marketing at the operational level. This course considers problems of store location and layout, buying, reviewing inventory and stock control, pricing, merchandising and promotion. Prerequisite: MKTG3001
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MKTG 4300: Marketing Seminar
3.00 Credits
Becker College - Closed
An advanced discussion of marketing principles, this course studies new trends in marketing research, techniques, strategy and evaluation of success and failure. Prerequisite: MKTG3001
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NURS 1103: Health Assessment
3.00 Credits
Becker College - Closed
Health Assessment provides the student with the knowledge and skills required for obtaining a health history and performing a physical, psychological, sociocultural, developmental and spiritual assessment on individual adults and families across the lifespan. Emphasis is placed on health promotion, identification of normal/anticipated findings, common variations, beginning skill acquisition, and documentation of collected data. Maternal (obstetrical), newborn and detailed family assessment will be addressed in NURS 2202. Students are required to pass the didactic and lab components of this course. Co-requisite: NURS1104, BIOL2503
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NURS 1104: Fundamentals of Nursing
4.00 Credits
Becker College - Closed
Nursing I introduces students to basic nursing concepts, scientific principles, and nursing skills necessary to meet the health care needs common to all patients. Using the nursing process and the Educational Competencies for Graduates of Associate Degree Nursing Programs ( National League for Nursing, 2000) as a framework, students acquire the knowledge and skills necessary to promote optimal wellness in the adult client's physiological, psychological, sociocultural, developmental and spiritual dimensions. The college lab and clinical practicum experiences afford the student with opportunities to apply and refine acquired nursing skills. Students are expected to achieve a minimum grade of 85% or higher on the math competency exam prior to clinical assignments. Remediation is prescribed for the student failing the initial exam. The student is given three attempts to pass this competency. Students are required to pass the didactic, college lab, and clinical practicum components of this course. Co-requisite NURS1103, BIOL2503
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NURS 1105: Nursing II
10.00 Credits
Becker College - Closed
Nursing II focuses on the care of selected clients experiencing common illnesses. The care of the adult medical-surgical client is viewed from the perspective of building on the core competencies. The physiological, psychological, sociocultural, developmental, and spiritual dimensions of health are considered in prioritizing and implementing nursing interventions to promote client stability. Pharmacological and nutritional principles are integrated throughout the course. The classroom, college lab, and clinical learning experiences within this nursing course build upon previously acquired knowledge. Students are expected to achieve a minimum grade of 85% or higher on the math competency exam prior to clinical assignments. Remediation is prescribed for the student failing the initial exam. The student is given three attempts to pass this competency. Students are required to pass the didactic, college lab, and clinical practicum components of this course. A grade of 75 or better is required on the final examination in Nsg II in order to progress. Prerequisites: C or better in NURS1103, NURS1104, and BIOL2503. Co-requisite BIOL2502, BIOL2504
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NURS 2201: Nursing III
10.00 Credits
Becker College - Closed
Nursing III is designed to further build upon the nursing knowledge and skills acquired in the preceding nursing courses (NURS1103, NURS1104, NURS1105). Students refine their ability to use the nursing process in the care of adult and pediatric clients with medical-surgical conditions of increased complexity. The effect of significant illness on the adult and pediatric client's psychological, sociocultural, developmental, and spiritual dimensions of health are considered with greater intensity. Pharmacological and nutritional principles are integrated throughout the course. During the associated college lab and clinical practicum experiences students have the opportunity to apply and refine acquired nursing knowledge and skills. Students are expected to achieve a minimum grade of 85% or higher on the math competency exam prior to clinical assignments. Remediation is prescribed for the student failing the initial exam. The student is given three attempts to pass this competency. Students are required to pass the theoretical, college lab, and clinical experience portions of this course. A grade of 75 or better is required on the final examination in Nsg III in order to progress. Prerequisites: C or better in NURS1105, BIOL2502, BIOL2504. Co-requisite: PSYC1107
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NURS 2202: Nursing IV
10.00 Credits
Becker College - Closed
Nursing IV considers the dimensions of health in all aspects of client care. The developmental and sociocultural dimensions of client health are highlighted with the inclusion of nursing care for the childbearing family. The psychological dimension is considered more deeply in relation to the client having mental and/or emotional difficulties. Community nursing care is expanded to include perinatal clients, mental health clients, indigent and medical-surgical clients. The principles associated with the management of cli4ent care are broadened to include principles of delegation and organization of care for a group of clients. Students build upon knowledge and skills acquired in all previous nursing courses while learning new content in areas of maternal-infant care and psychiatric/mental health nursing. Students are expected to achieve a minimum grade of 85% or higher on the math competency exam prior to clinical assignments. Remediation is prescribed for the student failing the initial exam. The student is given three attempts to pass this competency. Students are required to pass both the classroom and clinical components of this course. A grade of 75 or better is required on the final examination in Nsg IV in order to progress. Prerequisites: C or better in NURS2201; Co-requisite: NURS2205
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