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BMGT 457: Marketing Policies and Strategies
3.00 Credits
University of Maryland Eastern Shore
Prerequisite: BMGT350. This capstone course ties together various marketing concepts using the fundamentals of strategic market planning as the framework. Application of these principles is accomplished by analyzing and discussing cases and by playing a marketing strategy computer simulation game. Analysis of current business articles to understand the link between theory and real-world problem solving.
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BMGT 457 - Marketing Policies and Strategies
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BMGT 458: Special Topics in Marketing
1.00 - 3.00 Credits
University of Maryland Eastern Shore
Repeatable to 6 credits if content differs. Selected advanced topics in marketing.
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BMGT 458 - Special Topics in Marketing
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BMGT 460: Human Resource Management:Analysis and Problems
3.00 Credits
University of Maryland Eastern Shore
Prerequisite: BMGT360. Recommended: BMGT230. Research findings, special readings, case analysis, simulation and field investigations are used to develop a better understanding of personnel problems, alternative solutions and their practical ramifications.
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BMGT 460 - Human Resource Management:Analysis and Problems
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BMGT 461: Entrepreneurship
3.00 Credits
University of Maryland Eastern Shore
Not open to students who have completed BMGT261 or BMGT361. Credit will be granted for only one of the following: BMGT261, BMGT361, or BMGT461. Process of creating new ventures, including evaluating the entrepreneurial team, the opportunity and the financing requirements. Skills, concepts, mental attitudes and knowledge relevant for starting a new business.
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BMGT 461 - Entrepreneurship
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BMGT 462: Employment Law for Business
3.00 Credits
University of Maryland Eastern Shore
This course is restricted to BMGT majors with 72 hours completed. Legal framework of industrial relations with special emphasis on employment discrimination, i.e., wrongful termination, sex discrimination, sexual harassment, age discrimination, disability, etc.
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BMGT 462 - Employment Law for Business
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BMGT 463: Cross-cultural Challenges in Business
3.00 Credits
University of Maryland Eastern Shore
For BMGT majors only. Examines in depth the nature of international cultural value-differences and their behavioral-related effects in the workplace. Topics include decision-making and leadership styles and reactions to various work assignments and reward structures.
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BMGT 463 - Cross-cultural Challenges in Business
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BMGT 464: Organizational Behavior
3.00 Credits
University of Maryland Eastern Shore
Prerequisite: BMGT 364. An examination of research and theory concerning the forces which contribute to the behavior of organizational members. Topics covered include work group behavior, supervisory behavior, intergroup relations, employee goals and attitudes, communication problems, organizational change and organizational goals and design.
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BMGT 464 - Organizational Behavior
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BMGT 465: Business Plan For The New Venture
3.00 Credits
University of Maryland Eastern Shore
Prerequisite: BMGT361 or BMGT461. Each student focuses on the production of a business plan that will be accepted for an annual business plan competition. Business plans of sufficient quality may be submitted to attract financing. Topics include a deep review of business construction and its derivative short forms.
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BMGT 465 - Business Plan For The New Venture
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BMGT 466: Global Business Strategy
3.00 Credits
University of Maryland Eastern Shore
For BMGT majors only. Focuses on the strategic challenges that directly result from and are associated with the globalization of industries and companies. Topics include drivers of industry globalization, difference between global and multi-domestic industry, global expansion strategies, sources of competitive advantage in a global context, and coordination of a company across a global network.
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BMGT 467: Undergraduate Seminar in Human Resource Management
3.00 Credits
University of Maryland Eastern Shore
86 semester hours. For BMGT majors only. Strategic human resource management, compensation and rewards and performance management skills. Guest lecturer presentations.
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BMGT 467 - Undergraduate Seminar in Human Resource Management
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