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Course Criteria
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1.00 - 3.00 Credits
A current advanced topic in management will be explored. (Offered as needed)
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3.00 Credits
Prerequisites: Undergraduate course in Probability and Statistics (MATH 110 in traditional program) with grade of "B" or higher . This course introduces students to the systematic direction andcontrol of the processes that transform inputs into finished goods or services and provides a processoriented understanding of operations. Students learn about the concepts and analytic methods that are useful in understanding the management of a firm's operations. Topics include product and process development, supply chain management, the relation of operations strategy to product and service design and to business strategy, and total quality management.
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3.00 Credits
This course introduces theories and techniques for assessing group behavior and building teams. Students learn to identify temperaments and how they interact in a team setting, use models of team development to diagnose team growth, acquire a basic knowledge of group facilitation techniques, manage conflict within a group, and learn where use of teams is appropriate. Topics include lateral and vertical leadership, team building and performance, and team leadership.
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3.00 Credits
The basic premise of this course is that effective leaders create conditions that enable organization members to be maximally effective in their roles and that lead them to act in the organization's best interests. The purpose of this course is to develop students' effectiveness as leaders by (1) introducing them to frameworks that are useful for diagnosing problems involving human behavior and (2) helping them learn how to exercise leadership to solve those problems' from managing the motivation and performance of individuals and teams to leading at the executive level and (3) developing ethical approaches to problem solving.
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3.00 Credits
This course explores current issues relative to managing the human resources of the organization and issues of organizational structure as they impact those human resources. As the economy has moved from product based to information and service based the human resources or capital of the firm have taken on increased importance. However, an information and service economy introduce issues relative to human resources and structure that have never been dealt with before. Some of these issues include outsourcing and temporary employees, virtual organizations, the need for employees to adapt to constant change, the need for organizations to create a culture of innovation, unprecedented demands by employees for organizational recognition of personal and family issues, and the need for the organization to adapt to many cultures even within the U.S.
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3.00 Credits
This course introduces the student to strategy development. Highlights how to analyze a firm's operating environment and how to sustain a competitive advantage. Students will master various analytical tools to perform in-dept analyses of competitors and industries, predict competitive behavior, and to better position their organizations. Highlighted issues include cannibalization, globalization, market entry/exit decisions, and resource allocation.
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2.00 Credits
Course will provide a foundation for small business theory and practice. This course is designed to aid the potential or actual small business entrepreneur in acquiring the tools, both academic and practical, to build and manage a small business enterprise. Business Administration majors who choose the project option complete additional project work across the course in any one track that is equivalent to the work required in the Guided Independent Research Project. (Available only through the SGPS)
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3.00 Credits
Prerequisites: ACCT 212, COMM 105, ECON 265, ECON 266, ENGL 102, and MATH 110 with grades of "C" or higher . The principles and practices of the marketing system, analysis of markets,consumer motivation, product decision, pricing policies, distribution, promotion, and selling to consumers. (Fall Semester)
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3.00 Credits
Prerequisite: MKTG 210 with a grade of "C" or higher . An integration of the various disciplinesin the behavioral sciences with marketing theory to understand, explain, and predict consumer decisions. Explores both the theoretical and practical implications of individual behavioral variables, group influences, and consumer decision processes. (Fall Semester, odd years)
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3.00 Credits
Prerequisites: MKTG 210 and MGMT 202 with grades of "C" of higher . The main focuses of thiscourse are the key marketing concepts and the methods relevant for entrepreneurs. With the emphasis of the course being on a new startup business, students will learn marketing elements of new venture initiation, as well as marketing decisions for small and growing organizations. Product/service design, assessment of market potential, market research, strategic alternative to high-cost advertising (direct marketing, alternative media, and personal selling), creation of successful distribution relationships, and pricing will be topics included in the course. Students will develop a marketing plan for the entrepreneurial venture of their choice. (Spring Semester, even years)
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