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Course Criteria
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3.00 Credits
Topics and issues involved in the promotion and marketing of sporting events, products, and services will be discussed. Examination of the evolution, theories, and practical applications of marketing strategies and current issues relative to social, political, ethical, and cultural environments will be presented. Open only to Juniors and Seniors.
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3.00 Credits
Examines the role media plays in contemporary sports, the relationship between sports and sports media, and how these two entities influence the public's perception of sport as a growing industry. Examines the many professional careers associated with sports media including sports information, public/media relations, journalism, and broadcasting.
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1.00 Credits
The Sport Management Internship course provides students with an opportunity to explore their career interests and apply classroom knowledge and skills in a professional setting. The internship also allows students to begin to build a professional network. The course credit hours can range from 1-6 hours to meet the needs of the student and the host site.
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3.00 Credits
Designed to prepare and assist students entering the workforce by completing a field experience and participating in classroom discussions. Students will learn job seeking skills including job searching, creating quality application documents, interviewing, networking, and professionalism. The primary objective of this course is to have students secure their ideal internship. It is taken the semester prior to students' internship/capstone course. Must complete 12 hours of SPM 3/4000 level courses.
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3.00 Credits
Students are introduced to the fundamental concepts of sports and sociology and examine various social phenomena taking place relating to sports such as violence and sports in schools and colleges. It introduces students to an array of social theories that apply to analyzing some social issues related to sports such as race and ethnicity, gender, social class, politics, and religion. This course will generate the awareness for students to understand the importance of, and paying attention to, the social functions of sports played in today's society.
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3.00 Credits
The course includes a review of the foundations of economics and their applications in the sport industry. Students will learn how leagues and teams function most efficiently to meet their goals of profit and/or win maximization.
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3.00 Credits
Students will gain the knowledge necessary to successfully financially manage budget, account, ascertain funding, and navigate other complex sport finance issues. The specific financial implications of managing a sport related business are covered. Open only to Juniors and Seniors.
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3.00 Credits
This course is designed to introduce sport management students the concepts on how sport is governed. Students will investigate the history, philosophy, and current governance practices of major North American sport. Students will critically analyze different segments of the sport industry, learn about the characteristics of a governing body, and analyze the role of policy in sport governance.
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3.00 Credits
An introduction to the legal concepts that may significantly affect one's career in management of amateur or professional sports, and of other areas in sport operations. Topics of discussion primarily focus on the legal issues involved in business practices in the sport industry using a case analysis format. Open only to Juniors and Seniors.
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6.00 Credits
This capstone experience for Sport Management majors provides opportunities for students to put theory into practice through active participation in an appropriate sport organization. While students are able to gain some experience in the field supervised by practitioners in the sport industry, academic support from faculty is provided to ensure students accomplish the goals and objectives planned by the student, the academic instructor, and the field supervisor. Students will complete a capstone project that should advance their learning experience, as well as potentially benefit the sport organization for which they work. Departmental permission is required. Approval by academic adviser and program coordinator is required.
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