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Course Criteria
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5.00 Credits
The theory and practice of minority media production, representation, and use. Examination of the classification of a group as a minority, how different groups historically have been marginalized in public representation and how these images have been, and are being, challenged. Course requirements include research into specific public images, fieldwork, and a final class presentation. Fulfills the ethnic studies requirement.
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5.00 Credits
This course is designed to introduce you to the wonderful and creative world of Global Screenwriting and how it has impacted traditional Hollywood storytelling. Students are asked to answer multiple questions. Does a uniform visual style exist? Does just one dramatic paradigm exist? Are all films about protagonists and antagonists? Students complete a script treatment, narrative outline, two drafts of a short screenplay and analyses of published screenplays. Fulfills Core Advanced Writing requirement in Core 2009; Cinema Studies Pathway in Core 2009; Core Third Writing requirement in Core 2003-2008. Prerequisites: English 1 & 2 or CTW 1 & 2.
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5.00 Credits
The Internet and technology have changed public relations and how companies and organizations communicate, collaborate, interact, and influence outcomes with stakeholders and targeted publics. This course explores the theories and practices of public relations today, including program planning, development, execution, and measurement of media relations, traditional PR tactics, and new, online channels and tools. Writing, business planning, effective presentation, critical thinking, integrated marketing communications, fundamentals of business, business ethics, and business practices are emphasized. Guest lecturers from corporate America and business practice exercises provide real-world experience in applying theories and concepts. Prerequisites: COMM 2 and COMM 40.
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5.00 Credits
A forum where students can learn how they can best apply classroom instruction to their career objectives through academically supported work experience. Internships at Santa Clara University are closely monitored for appropriateness and practical application. Internships should encourage career skills and professional growth; they should not be just another job. Internships are an important and integral part of the communication craft and serve to introduce the student to the range of opportunities afforded a degree in the discipline. Students are expected to represent the University in a professional manner and to act responsibly with the client and the assignments.
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4.00 Credits
An examination of the role of mass communication in society, focusing on media industries, the production of content, and the ways audiences interact with media, mainly within the United States. ?Considers different types of media; theoretical perspectives related to the role of media in society; and ethical and regulatory issues pertaining to media practice.
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4.00 Credits
This course is designed to provide students with basic theories and skills that are essential to effective public speaking. Topics include audience analysis, organization, persuasion, credibility, and delivery. Ideally, students should be able to apply these skills in a variety of public speaking situations, whether in future college courses or in non-academic settings. Each student will also learn to analyze, criticize, and evaluate the speaking of others.
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5.00 Credits
An introduction to the basics of digital filmmaking. Through a combination of lectures, labs, shooting and editing exercises, students will learn the techniques, concepts, and processes involved in creating a short documentary and a short fictional film. In addition to attendance at class, all students are required to attend production labs.
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4.00 Credits
Introduction to computer science and programming: overview of hardware and software organization; structured programming techniques using C++; elementary algorithms and data structures; abstract data types; the ethical and societal dimensions of computers and technology. Primarily (but not exclusively) for majors in computer science, mathematics, and physical sciences. CSCI 10 may not be taken for credit if the student has received credit for a course in C++ or Java. Prerequisite: MATH 11 (may be taken concurrently).
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5.00 Credits
Introduction to techniques of design and analysis of algorithms: asymptotic notations and running times of recursive algorithms; design strategies: brute-force, divide and conquer, decrease and conquer, transform and conquer, dynamic programming, greedy technique. Intractability: P and NP, approximation algorithms. Also listed as COEN 179. Prerequisites: MATH 51 or 52, or equivalent, and CSCI 61 or equivalent.
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5.00 Credits
Numerical algorithms and techniques for solving mathematical problems. Linear systems, integration, approximation of functions, solution of nonlinear equations. Analysis of errors involved in the various methods. Direct methods and iterative methods. Also listed as MATH 166. Prerequisites: (1) The ability to program in some scientific language, (2) MATH 53 or permission of the instructor.
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