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Course Criteria
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2.00 - 4.00 Credits
Prerequisite: BUS - 308 and Senior standing. Building on the principles learned in the Junior year core courses, students will study and develop information systems for ongoing organizations. Utilize hands-on experience with the tools and techniques of systems analysis and design including application of project planning and CASE tools.
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2.00 - 4.00 Credits
Prerequisite: Senior standing. Using ongoing organizations as the context, students will use the appropriate technology to develop database management systems which take advantage of flat, integrated, relational, multiplatform and networked database technologies to manage the information of an organization. The discussion in this seminar will focus on the developing trends in database management systems from the desktop to the enterprise-wide level.
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4.00 Credits
Prerequisites: BUS - 304, BUS - 308 and Senior standing. Macro and micro level issues in e-Business planning and management. Impact of e-Business on business strategies, internal operations, public policies, business models, and global business.
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2.00 Credits
Prerequisite: BUS - 308 and Senior standing. Examines new communication technologies and services and their role in business and society. Examples include: voice and data networks, Internet, videoconferencing, multimedia, satellite systems. Includes demonstrations and site visits.
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2.00 Credits
Prerequisites: BUS - 302, BUS - 384, Hospitality Majors and Minors only. Marketing and sales strategies designed to maximize hotel and food and beverage revenue and profitability. Course will cover revenue management principles, marketing principles, sales department deployment, group sales, meeting space utilization, public relations, advertising, SEO, and distribution.
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2.00 Credits
Prerequisite: BUS - 382 Senior standing and permission of Instructor. Students will learn various dimensions of event planning and management through the actual hands-on management of the Annual USF Hospitality Industry Symposium (350+ attendees). Learning activities include strategic planning, registration, financial/accounting, marketing/PR, human resources, effective communications with student volunteers, attendees, speaker participants, off and on-site vendors and general event operations. They will establish team goals, negotiate a team contract, create a mission statement and develop the internal corporate culture.
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2.00 Credits
Prerequisites: BUS - 301, Senior standing, Hospitality Majors and Minors only. Overview and detailed analysis of legal and related human resource issues related to the hospitality industry. Addresses respective duties and rights of hotels, restaurants and other hospitality businesses, and their quests/customers relating to torts, contracts, privacy, taxation, antitrust and copyright issues. Highlights practical application of legal principals and developments to current real-world situations.
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4.00 Credits
Prerequisite: BUS - 382 and Senior standing. Organizing, marketing, financing, and operating a food service business. Course requires a project involving the planning, development and delivery of a major catered event, with attention to facilities, personnel, menu, decor and cost issues.
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4.00 Credits
Prerequisite: HCP students only. Survey of Alternative Dispute Resolution, Collections, Jurisdiction, Civil Procedure, Intellectual Property, Cyberspace Law, Constitutional Law, Torts, Crimes, Property, Consumer and Environmental Law, Landlord/Tenant Law, plus an extensive review of Contracts, using case study method, including numerous writing exercises, Contract Creation, three mock Mediation Hearings and a Legal Field Trip.
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4.00 Credits
Prerequisite: HCP students only. Examines the broad socioeconomic, political, regulatory, ethical and technological environment of a firm from both a global context and from the firm's immediate environment of customers, partners and competitors. The course analyzes the business opportunities and the actions the firm can take in product design, pricing, promotion and distribution.
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