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Course Criteria
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4.00 Credits
Prerequisite: BUS - 305 and Junior standing. Examines the nature and regulatory structure of key financial institutions and markets. Principal focus is on US financial institutions, including commercial and investment banks, venture capital firms, insurance companies, pension plans and mutual funds. Course explores the global nature of debt and equity markets, financial derivative instruments and markets, and the regulatory role of government, including the central bank.
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4.00 Credits
Prerequisite: BUS - 305 and Junior standing. Analysis of financial statements, and how this information is used to support loan applications, public offering prospectuses, industry analysis, and market analysis. Special emphasis is placed on valuation, forecasting, financial leverage, profitability analysis, and working capital topics. Case studies are used to illustrate key concepts and applications.
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4.00 Credits
Prerequisite: BUS - 305 or consent of Instructor. Specialized topics in finance. Topical areas provide in-depth coverage of special and/or current interest which give the student a better insight into the broad field of finance. Examples include Insurance and Risk Management; Options and Futures; Investments in the Pacific Rim.
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2.00 Credits
Prerequisite: BUS - 304 and Junior standing. Principles and techniques of the development and maintenance of sound personnel relations; selection; placement; general morale; comparative analysis of various wage systems.
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2.00 - 4.00 Credits
Prerequisite: Junior standing. Sustainable businesses set to balance the necessity of economic achievement with environmental quality and social justice. Students will learn the business strategies, management tolls, and systems of measurement that emerge when companies embrace sustainable principles.
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4.00 Credits
Prerequisites: BUS - 302 and BUS - 304 and Junior standing. The economic, political, and legal environment of international business and how firms must adapt their strategies and operations as they internationalize. Emphasis is on the financial, production, and marketing challenges of multinational firms.
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4.00 Credits
Prerequisites: BUS - 304, and Junior standing. Students will understand the economic, historical and sociological underpinnings of Japanese business. The cross-disciplinary approach will provide a variety of insights into the world's second largest economy. Students will learn about the differences between Western and Japanese business culture and the impact it has on successful interaction with Japanese clients.
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4.00 Credits
Prerequisite: BUS - 350. Topical areas will be developed including international policy; global alliances; specialization in geographic areas; international economic studies.
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4.00 Credits
Prerequisites: MATH - 106, BUS - 302 , and Junior standing. Introduction to the role of marketing research in various marketing decisions. Identification of information needed, types of research designs, methods of data collection, interpretation of findings, evaluation of research, and relationship to marketing concerns and actions.
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4.00 Credits
Prerequisite: BUS - 302 and Junior standing. The fundamentals of advertising and promotion from the marketing manager's perspective. Topics include: establishing objectives, managing an advertising agency, understanding characteristics of various media, developing an advertising and promotion plan for a product or service.
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