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Course Criteria
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4.00 Credits
Techniques of sociological and political persuasion, mass media and public opinion in the United States; developments in international propaganda. Integrates disciplines of sociology and political science in application to operation of communication and communications media in society. 4 lectures/problemsolving. Prerequisites: one course from each of the following Subareas: A1, A2, A3 and D1, D2, D3. GE Synthesis course for Subarea D4.
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4.00 Credits
Discussion of current public relations practices in businesses and institutions; development of public relations campaigns for specific situations. 4 lectures/problemsolving. Prerequisites: COM 106, COM 201, COM 261, COM 313, COM 319.
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4.00 Credits
Advanced communication research, design, analysis, inference and evaluation, including multivariate methods. Use of computer packages for data analysis. Each student will design, implement and report a research project. 4 lectures/problemsolving. Prerequisites: COM 106, COM 108, COM 201, COM 260, COM 261, COM 316.
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4.00 Credits
Gathering material and writing newspaper stories pertaining to government and courts; emphasis on organization and procedure of governmental institutions. Students required to research background for story assignments. 4 lectures/problemsolving. Prerequisites: COM 106, COM 300, COM 317.
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4.00 Credits
Political context of economic principles underwriting communications media. Historical and contemporary assessment of how economics of telecommunications, press, broadcasting, and the Internet interact with wider political processes, including legislative and regulatory agencies. Focus on U.S.based media; comparative international references. 4 lectures/problemsolving. Prerequisites: one course from each of the following Subareas: A1, A2, A3 and D1, D2, D3. GE Synthesis course for Subarea D4.
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4.00 Credits
Examinations of structures and processes of global communication; political, social, historical, and economic contexts. Analysis and comparison of mass media systems on a national, regional, and global level. Exploration of theoretical concepts and case studies. 4 lectures/problemsolving. Prerequisites: COM 101 and COM 201.
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4.00 Credits
Nature and types of image capture devices, image manipulation and adjustment techniques, and image output devices typically encountered by working photographers and artists; major emphasis upon image manipulation and compositing. 4 lectures/problemsolving.
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4.00 Credits
Application of public relations techniques to planning special events. Participation in planning, organization, and implementation of selected events. 4 lectures/problemsolving. Prerequisites: junior or senior standing.
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4.00 Credits
Analysis and criticism of the mass media. Examination of popular literature on the media and the study of selected programming to determine the state of the art. Writing critical analysis of current programs. 4 lectures/problemsolving. Prerequisites: COM 106, COM 108, COM 261.
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2.00 Credits
Newspaper laboratory for students who wish experientially based guidance in newspaper editorial and management practices. Minimum of 4 hours of production activity a week. Prerequisites: COM 106, COM 300, COM 351A, or permission of instructor. Total credit hours in COM 451A, COM 452A, COM 454A limited to 6 units.
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