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BA 2745: Employee Relations
0.60 Credits
West Kentucky Community and Technical College
Occupational safety and health adherence, collective bargaining issues, and establishing effective working relationships. Prerequisite: BA 2744 or consent of instructor. Lecture: 0.6 credits (9 contact hours).
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BA 280: Business Internship
1.00 - 4.00 Credits
West Kentucky Community and Technical College
Internship is a planned and evaluated work experience related to the student's educational objective, for which the student receives academic credit. One credit hour is awarded for completion of 40 hours of approval work experience and for satisfactory completion of additional required activities. The maximum amount of credit granted for internship experience for this course may not exceed four credit hours or the equivalent of 160 work hours in the Business Studies Curricula. Practicum/Internship: 1-4 credits (40-160 contact hours). Prerequisite: Sophomore standing.
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BA 280 - Business Internship
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BA 282: Principles of Marketing
3.00 Credits
West Kentucky Community and Technical College
Introduces marketing functions and applies to various types of business organizations with attention to the marketing concept. Includes the marketing mix of product, price promotion, and distribution decisions; international marketing; and social responsibility. Lecture: 3 credits (45 contact hours). Prerequisite: BA 160 or Consent of Instructor.
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BA 2821: Introduction to Entrepreneurial Marketing
0.50 Credits
West Kentucky Community and Technical College
Overview and introduction to small business marketing. Lecture: 0.5 credit (7.5 contact hours). Prerequisite: BA 160 or B&E 100 or consent of instructor.
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BA 2822: Environmental Market Strategy Planning
0.50 Credits
West Kentucky Community and Technical College
Essential information for an environmental and SWOT analysis in developing marketing objectives for a small business marketing plan. Lecture: 0.5 credit (7.5 contact hours). Prerequisite: BA 2821 or consent of instructor.
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BA 2822 - Environmental Market Strategy Planning
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BA 2823: Product and Market Strategies
0.50 Credits
West Kentucky Community and Technical College
Essential information to develop product and marketing strategies for the small business marketing plan. Lecture: 0.5 credit (7.5 contact hours). Prerequisite: BA 2822 or consent of instructor.
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BA 2823 - Product and Market Strategies
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BA 2824: Market Distribution and Promotion
0.50 Credits
West Kentucky Community and Technical College
Essential information to develop small business distribution and promotion strategies. Lecture: 0.5 credit (7.5 contact hours). Prerequisite: BA 2823 or consent of instructor.
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BA 2824 - Market Distribution and Promotion
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BA 2825: Pricing Strategies
0.50 Credits
West Kentucky Community and Technical College
Essential information to develop small business pricing strategies. Lecture: 0.5 credit (7.5 contact hours). Prerequisite: BA 2824 or consent of instructor.
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BA 2826: Market Implementation, Evaluation and Control
0.50 Credits
West Kentucky Community and Technical College
Essential information to implement, evaluate and control a small business marketing plan. Lecture: 0.5 credit (7.5 contact hours). Prerequisite: BA 2825 or consent of instructor.
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BA 283: Principles of Management
3.00 Credits
West Kentucky Community and Technical College
Uses planning, organizing, leading, and controlling to introduce the management process. Introduces the interdisciplinary nature of management theory with the inclusion of relevant aspects of human behavior and rational decision making. Lecture: 3 credits (45 contact hours). Prerequisite: BA 160 or Consent of Instructor.
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