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BUS 321: Marketing Research
3.00 Credits
Bethel University - Minnesota
Marketing research methods, including design, sampling, data collection, and report writing. A research design project is an integral part of the course.
Prerequisite:
BUS220; MAT207M.
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BUS 321 - Marketing Research
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BUS 324: Consumer Behavior
3.00 Credits
Bethel University - Minnesota
A systematic examination of the behavioral, economic, cultural, and systemic factors that influence the behavior of the consumer. Students read relevant research in consumer behavior and design and complete a series of projects exploring the major course topics. Prerequisite: BUS220.
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BUS 324 - Consumer Behavior
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BUS 327: Marketing and Management in Spain
3.00 Credits
Bethel University - Minnesota
Theoretical and practical concepts of marketing and management in the semi-globalized world. Understand the significant challenges globalization presents to management and marketing, specifically in the context of Spain. Business terminology and reality in a Spanish business environment. This class is taught and assignments are completed in Spanish. Prerequisite: SPA202. (Carries cross-listing in Modern World Languages.)
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BUS 327 - Marketing and Management in Spain
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BUS 330: Compensation Theory and Practice
3.00 Credits
Bethel University - Minnesota
Compensation and reward practices in organizations’ wage and salary administration. Theories of design and implementation of pay programs using job evaluation, salary surveys, job and skill-based pay, incentive pay, and other compensation systems.
Prerequisite:
BUS231.
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BUS 330 - Compensation Theory and Practice
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BUS 331: Staffing, Training, and Development
3.00 Credits
Bethel University - Minnesota
Theories and strategies for maximizing the potential of an organization's workforce. Explores methods for recruiting and selecting employees, orienting them to an organization, using training to properly equip them for their positions, and facilitating career development. Hands-on approach to designing and analyzing surveys, selection tests, and needs assessments.
Prerequisite:
BUS231.
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BUS 331 - Staffing, Training, and Development
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BUS 332: Entrepreneurship
3.00 Credits
Bethel University - Minnesota
Practical problems associated with starting and operating a small business, including feasibility analysis, legal and financial aspects, accounting, marketing, and personnel management.
Prerequisite:
Three of the following: BUS210, BUS220, BUS230, ECO201, or consent of instructor.
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BUS 332 - Entrepreneurship
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BUS 333: Entrepreneurship Strategies and Tools
3.00 Credits
Bethel University - Minnesota
Strategic and tactical tools associated with starting and operating a small or entrepreneurial business. Students develop an understanding of how to move from the development of a business plan to actually financing and running a small business.
Prerequisite:
BUS332.
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BUS 333 - Entrepreneurship Strategies and Tools
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BUS 335: Organizational Behavior
3.00 Credits
Bethel University - Minnesota
Factors that influence the effectiveness of organizations. Topics include the role of the individual (motivation, personality, learning, work-related attitudes), the group (teamwork, conflict and cooperation, communication), and the organization (organizational design and structure, culture, change processes) in organizational performance.
Prerequisite:
BUS230.
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BUS 335 - Organizational Behavior
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BUS 340GZ: Globalization in India
3.00 Credits
Bethel University - Minnesota
Intensive study of globalization. Focus on the process of globalization through exploring the participation in the world economic, cultural, and social systems by individuals and communities at multiple levels of involvement - North American, Indian national elites, factory owners and workers, and the poor. Seek understanding of how globalization is affecting the lives of persons and communities at each level. Explore personal responsibility and involvement in the changing world of globalization.
Prerequisite:
[GES130; Contemporary Western Life and Thought (L) course; World Cultures (U) course] or [GES246; World Cultures (U) course]; consent of instructors. (Carries cross-credit in anthropology.)
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BUS 340GZ - Globalization in India
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BUS 344: Managerial Finance
4.00 Credits
Bethel University - Minnesota
Principles of financial management, including financial analysis, capital structures, working capital management, and investment decisions.
Prerequisite:
BUS210.
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BUS 344 - Managerial Finance
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