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MHR 4603: Values:Personal and Social
3.00 Credits
MidAmerica Nazarene University
Students formulate a philosophy of life, providing the base for such concerns as ethics in business, accountability in government, respect for human rights, and a responsible life style in our contemporary world. Ethical theories and personal values are examined through readings, analysis of the workplace, and classroom discussion. 3 semester hours.
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MHR 4703: Project Thesis--Part II
3.00 Credits
MidAmerica Nazarene University
The student's Project Thesis is written and orally presented to the instructor and the class. 3 semester hours.
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MHST 3403: Music History I
3.00 Credits
MidAmerica Nazarene University
A survey of the historical development of Western music from Antiquity through the Baroque; consideration of bibliography and research technique in music. Fall, even years. Prerequisite: FNAR 1103.
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MHST 3503: Music History II
3.00 Credits
MidAmerica Nazarene University
A survey of styles, composers, and performers in Europe and America from the Classical period through the present. Spring, odd years. Prerequisite: FNAR 1103.
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MKTG 2003: Sales And Sales Management
3.00 Credits
MidAmerica Nazarene University
A study of the basic principles involved in the sales process. Emphasis on technique and practical application to various sales situations. The sales function and its impact on the economics, sociological and psychological aspect of the marketplace are studied. Spring.
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MKTG 3103: Principles of Real Estate
3.00 Credits
MidAmerica Nazarene University
A study of real estate regulations, practices, legal aspects, and professional ethics of the real estate business. Elective.
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MKTG 3303: Principles of Marketing
3.00 Credits
MidAmerica Nazarene University
A middle-management (supervisory) approach to the study of marketing as it relates to the concepts of product, place, promotion and price. Recommended: MGMT 3003. Fall and Spring.
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MKTG 3503: Consumer Behavior
3.00 Credits
MidAmerica Nazarene University
Consideration of marketing functions and structures from the standpoint of the consumer; standards for the selection of consumer goods and protection of the consumer, emphasis on consumer motivation. Prerequisite: MKTG 3303. Fall.
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MKTG 3703: Promotion Management
3.00 Credits
MidAmerica Nazarene University
A middle-management (supervisory) approach to the study of promotion including personal selling, sales promotion techniques to middlemen and final consumers, and mass selling techniques used in advertising and publicity (public relations). Prerequisite: MKTG 3303. Fall.
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MKTG 4103: International Marketing
3.00 Credits
MidAmerica Nazarene University
This course identifies the key elements of international marketing or exchange as the ability to recognize foreign business opportunities, to interpret the external and uncontrollable marketing environments, and to develop an understanding of how a firm's resources match the requirements for a profitable marketing exchange. Prerequisite: MKTG 3303 and MGMT 3303. Spring.
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