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Course Criteria
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This course contains six keys to excellence in management. Examples o f"best" and "worst" managers are provided for comparison. Exercises and case studies cover succeeding as a leader, communicating, persuading and influencing people, creating superior service, managing time and much more.
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This course provides advanced, useful information on topics such as forecasting, budgeting techniques, corporate statements, and the use of common stock and debts for capitalization. Ideal for middle managers, small business owners, and entrepreneurs.
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A primer for those new to selling. You'll explore the psychology of selling, questioning techniques, closing a sale, telephone selling, and more. Through a series of lively exercises you'll learn techniques of selling and the importance of a positive attitute and self-image.
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In successful organizations, strategic planning leads management in defining and achieving a vision that is ultimately linked to the customer. This course is based on a revolutionary systems thinking approach that will help individuals, teams, departments, and businesses of all sizes and types in a simple four-phase process to create and implement strategic planning successfully. It begins with defining the end goal or vision first and then focuses all activities toward that outcome.
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Everything you always wanted to know about those confusing financial statements but were too embarrassed to ask! This friendly course of basic business finances takes you step-by-step through all the fundamentals from balance sheets to profit and loss statements and translates them into meaningful, usable information.
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This course is designed to help you handle direct relations with the media confidently. You'll learn how to mentally and physically prepare for interviews, how to maintain reliable media contacts, and much more.
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Every business needs an effective marketing plan. This concise course shows how to compete using cost-effective marketing programs. It presents guidelines, easy-to-use charts, forms and tips to help you write and implement your plan.
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This course is designed to assist managers in coping with the increasingly complex legal issues facing them in today's business environment. The legal implications of the Americans with Disabilities Act (ADA) affect all employers. Your organization's attitude is a key factor. Communication skills, willingness to cope with change, and creativity are all skills that will make you successful in implementing the ADA.
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Everything you ever wanted to know about recruiting, hiring, training, and evaluating top salespeople is at your fingertips in this course. This course gives you the insider's track on finding and keeping outstanding sales reps. How-tos, case studies, and exercises help you apply your newly learned techniques on the job.
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The success of any organization depends on the quality of the people it hires. This course describes a marketing approach to finding the best cnadidates. In addition to traditional recruiting, effective alternative strategies like networking, job fairs, and employee referral programs are also discussed.
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